IOSR-JBM   Volume-3 ~ Issue-4 ~ Sep-Oct-2012

Paper Type	:	Research Paper
Title	:	A Study Of Faculty Job Satisfaction And Its Impact On Student Satisfaction In Management Institutes Of Nashik District Affiliated To University Of Pune
Country	:	India
Authors	:	Bhavna R Shetty, Dr. Rajashree Gujarathi
	:	10.9790/487X-0340108

Abstract: Most of the higher educational institutes throughout the country are suffering from acute shortage of faculty. The effect of high faculty attrition is borne by students for no fault of theirs. Teaching has also become an unattractive profession today for which young talents prefer other hefty paid salaried jobs and career options. Thus objective of this research paper is two folded; firstly to identify factors of faculty job satisfaction and student's overall satisfaction in this knowledge economy, and secondly to examine the role of faculty job satisfaction in generating student satisfaction. Chi square test was used to test the hypotheses; to determine the association of faculty's job satisfaction level with faculty's salary and also with students' overall satisfaction level. Results indicate that in today's fast changing economy, faculty members thrive for professional growth and development, not just salary; to secure better positions in future. The findings of this research paper also propagate the concept of Human Sigma within educational context, stating that a contended faculty is a source of students' satisfaction, but for this faculties need to be retained and satisfied.
Keywords: faculty job satisfaction, faculty retention, human sigma, management institutes, student satisfaction. activities.

[1]. S.M. Abbas, Vandana Premi , Anat Jyoti, Job satisfaction in management faculties of a metropolitan and proximate area: a study on private colleges, International Journal of Research in Commerce and Management, 3(4), 2010, 11-22.
[2]. Radhakanta Gartia and Jagannath Das, "HE in India: A Reality Check‟, University News, 47(02), 2009, 12-18.
[3]. S Mohan Karuppayil, Teachers:The neglected Elements of Our Higher Education System, University News, 46(11),2008, 17-23.
[4]. Mussie Tessema, Kathryn Ready, Wei-Choun, Factors Affecting College Students‟ Satisfaction with Major Curriculum: Evidence from Nine Years of Data, International Journal of Humanities and Social Science, 2(2), 2012, 34-44
[5]. Muhammad Imran Rasheed, Hassan Danyal Aslam, Shakeel Sarwar (2010), Motivational Issues for Teachers in Higher Education: A Critical Case of IUB, Journal of Management Research, 2(2), 1-23 [6]. Adee Athiyaman,(1997), Linking student satisfaction and service quality perceptions:the case of university education, European Journal of Marketing, 31(7), 528–540.
[7]. Jeffrey Pfeffer and Nancy Langton (1993),The Effect of Wage Dispersion on Satisfaction, Productivity, and Working Collaboratively: Evidence from College and University Faculty, Administrative Science Quarterly, 3(3), 382-407.
[8]. Filak, V. F, Student Psychological Need Satisfaction and College Teacher-Course Evaluations, Educational Psychology, 23(3), 003, 235-247. [9]. Uzma Quraishi, Ishtiaq Hussain, Makhdoom Ali Syed, Farah Rahman, Faculty Satisfaction In Higher Education: A TQM Approach, Journal of College Teaching & Learning, 7(6), 2010, 31-34
[10]. Luis Gomez, David Balkin, Faculty satisfaction with pay and other job dimensions under union and nonunion conditions, The Academy of Management Journal, 27(3), 1984, 591-602.

Paper Type	:	Research Paper
Title	:	An Empirical Study on Perception of Corporate Professionals towards Individual Work Vs Group Work
Country	:	India
Authors	:	Varalakshmi .T
	:	10.9790/487X-0342026

Abstract: In a wide variety of organizational settings, Organizations generate a number of possible solutions to a problem; Here we examine the effectiveness of two creative problem solving processes for such tasks - one, where the group works together as a team (the team process), and the other where individuals work alone. The concepts of teamwork have penetrated nearly every segment of the business world in recent decades as a sign of efficiency but most of the times teams doesn't produce the required results as the group members remain focused on their individual needs and give rise to group conflicts. This is why the reasons many corporate professionals like to work alone which makes them more authenticate, elated and give recognition to their individual efforts. What therefore seems relevant by the study is – "How the corporate professionals perceive themselves being a team member or an individual performer?" - "Which are better at performing tasks? - groups or individuals"
Keywords: Creativity, Brainstorming, Innovation, Team, Group, Team process, Individuals, Efficiency

[1] Cannon-Bowers, J.A., Tannenbaum, S.I., Salas, E., and Volpe, C.E. (1995) Defining Competencies and Establishing Team Training Requirements in Team Effectiveness and Decision Making in Organization.
[2] Huey, B.M. and Wickens, C.D. (1995) Workload Transition: Implications for Individual and Team Performance. National Academy Press: Washington, DC.
[3] Katzenbach, Jon R., ed. The Work of Teams. Cambridge, MA: Harvard Business School Press, 1998.
[4] Livingstone, D. & Lynch, K. (2000), "Group Project Work and Student-centred Active Learning: two different experiences" in Studies in Higher Education, V25, No 3, October 2000, pp. 325-345.
[5] Napier, W.N. & Gershenfeld, M.K (1999), Groups: Theory and Experience. Sixth Edition. Boston: Houghton Mifflin.
[6] Robbins .H & Finley .M (2000), Why Teams Don't Work: What went wrong and how to make it right.
[7] West, Michael A. (1994), Effective Teamwork. The British Psychological Society.
[8] Websites-http://blogs.hbr.org/cs/2011/06/why_a_great_individual_is_bett.html

Paper Type	:	Research Paper
Title	:	Turnaround Management through Internal Corporate Venturing: A Case Study of a Seafood Company
Country	:	India
Authors	:	Dr. Shilpa Varma, Dr. Rashmi Gopinathan
	:	10.9790/487X-0342733

Abstract: New business creation is influenced by the five industry and competitive forces proposed by Michael Porter i.e. bargaining power of customers, bargaining power of suppliers, threat of new entrants, threat of substitutes and intensity of competitive rivalry. There is a need for fostering innovation in the light of current competitive realities. Hence the key to success for any organization in the present competitive and dynamic environment is the need to adopt an entrepreneurial strategy by inducing intrapreneurial culture through internal corporate venturing and innovation . Growth of any organization is possible by effectively identifying and exploring opportunities that are market driven. This paper attempts to highlight as to how any innovation- be it product, process, material or any other type- can be converted into a sustainable competitive advantage to build a firm standing in the arena of business. In order to conduct the research the researchers have adopted a Case Study approach. In this particular study it was observed that the turnaround of the company was based on the innovative mindset of the intrapreneurs. This is done by studying and analyzing the innovation and success of Gadre Marine Export, Mirkarwada, Ratnagiri - Maharashtra.
Keywords - Imitation crab stick, Internal Corporate Venturing, Intrapreneurship, Seafood industry, Surimi, Surimi Analogues.

[1] Clark, Jon 1995 Learning Through Corporate Ventures. Managing Innovation, pp. 279-309.
[2] Pramodita Sharma, James. J.Chrisman, Toward a reconciliation of the definitional issues in the field of Corporate Entrepreneurship, Entrepreneurship theory and practice, 1999.
[3] Covin, Jeffrey. G. and Selvin, Dennis P. 1991. A Conceptual model of Entrepreneurship.
[4] FAO year book of fishery Statistics (2000-2001).
[5] MPEDA Journal.
[6] Project Report for Surimi and Surimi Analogues (Gadre Marine Exports).
[7] Corporate Entrepreneurship, Effective Executive, The ICFAI University Press, April 2007.
[8] C.J. Punnathara, Shrimp Exporters Turn innovative, The Hindu Business Line,
[9] http://www.thehindu.com, Major Brand building drive for marine exports planned 17/06/2006.
[10] Dr. R. Gopal, "Innovation- The Key Strategic Weapon to Increase Competitiveness- A Model to Measure the Impact of Innovation on the Value of Business,‟ Proceedings of the 10th Strategic Management Convention, IIT Mumbai, 2007.

Paper Type	:	Research Paper
Title	:	Customers' Satisfaction towards Organized Retail Outlets in Erode City
Country	:	India
Authors	:	U. Dineshkumar, P.Vikkraman
	:	10.9790/487X-0343440

Abstract: Customer satisfaction is widely recognized as a key pressure in the formation of consumers' future purchase intentions. Satisfied customers are also likely to tell others of their favorable experiences and thus engage in positive word of mouth advertising. The present study aims to investigate customer satisfaction in the organized retail outlets in Erode city of Tamil Nadu state in India. The objectives are to identify the determinants of customer satisfaction in the organized retail outlets in Erode city, to identify the attitude and behavior of the customers those who are purchasing in organized retail outlets, and to study about the future prospects of organized retail outlets in the city. Customer satisfaction is a significant subject for most marketers. A total of 200 questionnaires have been randomly distributed to retail customers. Using descriptive statistics method, cross table analysis, chi-square test and correlation method (to compare between different means) the data collected is analyzed. The result of this analysis suggests the degree of customer satisfaction in terms of services provided by organized retail outlets in Erode.
Key Words: Attitude, Behaviour, Customer Satisfaction, Retail Outlets, Word of Mouth Advertising

Journals
[1] Anderson, S. W., L. S. Baggett and S. K. Widener. 2006. The impact of service operations failures on customer satisfaction: the role of attributions of blame. Working paper, Rice University.
[2] Babakus, E., C. C. Bienstock, and J. R. Van Scotter. 2004. Linking perceived quality and customer satisfaction to store traffic and revenue growth. Decision Sciences, 35(4), 713-737.
[3] Das prasun.2009, Adaptation of fuzzy reasoning and rule generation for customers' choice in retail FMCG business, Journal of management research,9(1)
[4] Iacobucci, D., K. Grayson and A. Ostrom. 1994. The calculus of service quality and customer satisfaction: theoretical and empirical differentiation and integration, in T.A. Swartz, D.E. Bowen, and S.W. Brown, eds., Advances in Services Marketing and Management: Research and Practice, Vol. 3, Greenwich, CT: JAI Press, 1-67.
[5] Iacobucci, D., A. Ostrom and K. Grayson. 1995. Distinguishing service quality and customer satisfaction: the voice of the consumer. Journal of Consumer Psychology, 4, 277-303.
[6] Ittner, C. D., and D. F. Larcker. 1998. Are non-financial measures leading indicators of financial performance? An analysis of customer satisfaction. Journal of Accounting Research, 36, 1-46. Kennedy, P. 2003. A Guide to Econometrics. 5th ed., The MIT Press.
[7] Sulek, J. M., M. R. Lind and A. S. Marucheck. 1995. The impact of customer service intervention and facility design on firm performance. Management Science, 41(11), 1763-1773.
Books:
[8] PhilipKotler, Kevin lane Keller, Abraham Koshy, MithileshwarJha,(2012) "Marketing Management", 13th edition, Pearson education Asia publication.
[9] C.R.Kothari, "ResearchMethodology Method & techniques", new ageinternational (p) ltd.publishers,2nd edition.
[10] Siva Kumar,(2007), "Retail Marketing, Excel Books", First Edition.
[11] Michael Levy, Baston,Aweitz and Ajay Pandit,(2007), "Retail Management", 6thEdition, Tata McGraw Hill.
[12] SwapnaPradhan,(2009), "Retail Management –Text and Cases", 3rd Edition, Tata McGraw Hill.
Websites:
[13] http://www.businessreviewindia.in/business_leaders/indian-retail-sector-set-for-higher-growth.
[14] http://thirdeyesight.in/blog/2011/06/27/suceeding-in-the-indian-market

Paper Type	:	Research Paper
Title	:	"The influence of culture on cosmetics consumer behavior"
Country	:	India
Authors	:	Mrs. HemaPatil, Dr.BBakkappa
	:	10.9790/487X-0344147

Abstract: Culture is a pervasive influence which underlies all facets of social behavior and interaction. It is embodied in the objects used in everyday life and in modes of communication in society. Cosmetics are ubiquitous elements of women‟s consumer culture one of the imperatives of contemporary life, and represent one of the most important ways women present and transform their public persona. In today‟s society, beauty and physical attractiveness are constantly emphasized as desirable and admirable characteristics. This research focuses on the influence of culture on consumers‟ cosmetics buying decision making process.
Key words:Consumer behavior, Cosmetics, Culture, Factor analysis.

[1] Adams GR. Physical Attractiveness Research, Toward a Developmental Social Psychology of Beauty. Hum. Dev., 20, 1977, 217-239.
[2] Albaum, G. and Peterson, A., Empirical research in international marketing: 1976- 1982, Journal of International Business Studies, Spring-Summer,1984, 161-73.
[3] Bartlett, F.C., Psychology and Primitive Culture, Cambridge University Press, Cambridge.1923, 180-182
[4] Beausolil N, Makeup in Everyday life , in sault, N (Ed), Many Mirrors, Rutgers University Press, New Brunswick, Rutgers, NJ,1994, 33-57.
[5] Bloch PH, Richins ML, You look "Marvelous‟: The Pursuit of Beauty and the Marketing Concept. Psychol. Mark.,1992, 9:1, 3-15.
[6] Cash TF., Does Beauty Make a Difference? CTFA Cosmet. J.,1980, 12:1, 24-28.
[7] Cash TF, Cash DW,Women‟s use of cosmetics: Psychosocial correlates and consequences. Int. J. Cosmet. Sci.,1982, 4, 1-14.
[8] Cash TF, Cash DW,Women‟s use of cosmetics: Psychosocial correlates and consequences. Int. J. Cosmet. Sci., 1982, 4, 1-14.
[9] Cash TF, Rissi J, Chapman R, Not just another pretty face: Sex roles, locus of control, and cosmetics use. Person. Soc. Psychol. Bull.,1985, 11, 246-257.
[10] Cox CL, Glick WH, Resume evaluations and cosmetic use: When more is not better. Sex Roles, 14:1/2,1986, 51-58.

Paper Type	:	Research Paper
Title	:	Production Coefficient Analysis of Indian Manufacturing Industry
Country	:	India
Authors	:	Rajni Pathania, Saleem Anwar
	:	10.9790/487X-0344853

Abstract: This paper attempts to make a production coefficient analysis of the 2 digit manufacturing Industries in India for the period 1998-99 to 2007-08. These relates to(i)Average and Incremental output-capital ratio(ii) Average and Incremental output-Labor ratio(iii)Comparison between the growth of total remuneration and Labor Productivity(iv)combined input efficiency and Annual Average growth rate of output and input variables(v)Return to Scale of Manufacturing Industries. This study shows that these manufacturing 2 digit industries are more capital intensive and experiencing increasing return to scale.
Keywords: Coefficient, Efficiency, Productivity, Return to Scale, Capital Intensive

[1] R. Mahadevan, Is There a Real TFP Growth Measure for Malaysia's Manufacturing Industries?, ASEAN Economic Bulletin,19(2),August-2002,178-190.
[2] M. Page, Firm size and technical efficiency: Application of production frontiers to Indian survey data, Journal of Development Economics, 16(1-2),1984, 129-152.
[3] M. Parameswaran, Economic reforms, Technical change and Efficiency change: firm level evidence from capital goods Industries in India, Indian Economic Review, 39(1), 2004, 239-260.
[4] S. Hussain, Performance of Small Scale Industries in India and the Challenges Ahead, Indian Journal of Industrial Relations, 39(3), 2004, 391-401