Version-1 (February-2015)
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Paper Type | : | Research Paper |
Title | : | The Impact of Announcement of Increasing Trend of Cash Dividend on Market Price of Shares: Study on Dhaka Stock Exchange (DSE) |
Country | : | Bangladesh |
Authors | : | Mohammad Shahidul Islam || Rozina Akther || Nahid Fatema |
Abstract: The dividend policy is one of the most debated topics in the finance literature. According to the
dividend signaling hypothesis, dividend change announcements trigger share returns because they convey
information about firm's future prospect. This paper focuses on the empirical analysis of the dividend signaling
hypothesis and investigates the announcement effect of dividend changes. The study aims to examine the stock
return behavior around the dividend announcement in Dhaka stock exchange. The event study methodology is
used for this study. The abnormal return and cumulative abnormal return are calculated with market adjusted
model. The event window is 30 days. The abnormal return and cumulative abnormal return are evaluated for
significance using t-test. The findings of the study reveal that the reaction of stock prices to increasing cash
dividend announcement is statistically significant. The evidence tends to support the dividend signaling
hypothesis.
Keywords: event study, announcement date, dividend, market adjusted model.
[1]. Ahsan Habib (2004). Do Dividends Signal The Future: Empirical Evidence From Bangladesh, Journal Of Business Administration,
Vol.30, No. 1&2.
[2]. Brennan, M. J., (1970). Taxes, Market Valuation And Corporate Financial Policy. National Tax Journal, 23, 417-427.
[3]. Brigham, Eugene F. And Michael C. Ehrhardi(2003). Financial Management: Theory And Practice, Ed.10th, Ohio, USA, Thomson
South-Western.
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Paper Type | : | Research Paper |
Title | : | Clayton M. Christensen et al (2010). Innovation Killers: How Financial Tools Destroy Your Capacity to Do New Things (Boston: Harvard Business School Press), Harvard Business Review Classics Series, pp. 49, p/b, ISBN 978-1-4221-3655-3 |
Country | : | India |
Authors | : | Shiva Kumar Srinivasan |
Abstract: This book argues that the better known financial tools invoked by analysts in evaluating the performance of firms were designed years ago to enable sustaining innovations rather than disruptive innovations.That is probably why firms have difficulty with innovation in practice even though they find the idea appealing in theory. It is therefore important to integrate across the functions of strategy and finance so that the financial tools used to evaluate a firm's performance is adequate to the purpose and reflects the contemporary reality of the financial markets. Likewise firms must be willing to acquire new strategic capabilities rather than think only in terms of expanding capacities by not only restructuring their value chains when required to do so, but by spinning-off disruptive innovations into separate units so that the criteria invoked to evaluate their performance are relevant; and the differences between sustaining and disruptive forms of innovation are not forgotten in both strategic theory and financial theory.
Keywords: Disruptive Innovation, Financial Metrics, Regulation, Sustaining Innovation, Value Chain
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Paper Type | : | Research Paper |
Title | : | A Comparative Study on Factors Affecting Consumer's Buying Behavior towards Home Loans (With Special Reference To State Bank Of India And Life Insurance Corporation, Allahabad) |
Country | : | India |
Authors | : | Utkarsh Gupta || Dr. Richa Sinha |
Abstract: The housing finance sector in India has experiences unprecedented change in its structure since its formulation stage of being a solely a government undertaking to a very competitive sector with a large number of financing entities all over India. The paper aims to study the various factors that influence the decision of the consumer for taking Home Loan. The paper focuses on the Home loan offered by LIC and SBI and makes a comparative analysis of the factors that affect the consumers. The paper has a practical implication both for the academicians and for the readers in terms of their concern with the aspect issues regarding factors influencing the buyer behaviour towards Home loans. The paper is original in nature and the highlights of the paper can be used for further research purpose and provides knowledge base to the readers.
Keywords: Finance, Home Loan, Interest Rate, LIC, SBI
[1] Gudadhe P.S.(2013), "Customer perception towards products and services of State Bank of India with Special Reference to Yavatmal District, (M.S.) India‟, IRACST-International Journal of Commerce, Business and Management (IJCBM), ISSN: 2319-2828. Vol. 2, No.4, August, 1-8
[2] Rao T.S. (2013), "A study on comprehensive problems of HDFC & SBI loan takers in Andhra Pradesh State‟, Innovative Journal of Business and Management, September – October (2013) 123-127.
[3] Mittal S. (2014), "Influence of the demographic variable on the customer‟s choice and preferences for a particular type of bank‟, International Journal of Latest Research in Sciences and Technology, Volume 3, Issue 1, Jan-Feb, 2014, 88 – 90.
[4] Tiwari P., "Developments in Housing Finance in India‟, Housing Finance International, 37-46
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Paper Type | : | Research Paper |
Title | : | The Impact Of Recruiting The Right Medical Specialists (Consultants) : Case Study In Three Private Hospitals In Malaysia |
Country | : | Malaysia |
Authors | : | Ar. Abdul Aziz || N.A.Azizan |
Abstract: For a new private hospital, the contact time between patients and medical specialists is important and patients seek treatment from doctors because of trust and this can be found in many studies. Case study was conducted to see the impact of recruiting the right medical specialists in new private hospitals in Malaysia. In this study, three new private hospitals in Malaysia namely Hospital A, Hospital B and Hospital C were chosen as samples. Various data were collected related to the contributions of medical specialists in term of revenue generating for those hospitals.
1]. Audiey,C.K., Diane,C.G. and Zaslavsky , A.M.1998. The realtionship between method of physician payment and patient trust . Journal of American Medical Association . 280(19) : 1708 -1714
[2]. Billinghurst, B.and Whitfield,W. 1993. Why do patients change their general practiotioner ? A postal quetionnaire study of patients in Avon. Br J Gen Pract. 43(373): 336-338
[3]. Booth, A.and Babchuk, N.1972. Seeking health care from new resources. Journal of Health and Social Behaviour. 13(1): 90-99
[4]. Clee,.and Wicklund. 1980(online). Marketing .upenn.edu (undated) . Doyle. C. 2013. A systematic review of evidence on the links between patient experience and clinical safety and effectiveness. British Medical Journal .3(10) : 12- 15
[5]. Festinger,L. 1957.Cognotive dissonance (online). http://www.en.wikipedia.org/wiki/Cognitive_dissonance
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Paper Type | : | Research Paper |
Title | : | The Effect of Corporate Social Responsibility, Size and Profitability Toward On the Value of Corporate (Studies in Manufacturing Companies Listed in Indonesia Stock Exchange) |
Country | : | Indonesia |
Authors | : | Dr. Nurul Qomariah, MM |
Abstract: The objective of the study was to provide empirical evidence about the effect of corporate social resposibility, size and profitability toward return. The population of this study was manufacturie companies listed in Indnesian Stock Exchange in 2010-2013. The sampling technique used purposive sampling and the analysis method used mutiple regresion. The result of the study proved that corporate social responsibility and size have not effect to return. While profitability have a positive effet toward return.
Key Words: corporate social responsibility, size, profitability, return
[1]. Amato, L. and R. P. Wilder. 2001. The Effects of Firm Size on Profit Rates in US Manufacturing. Journal of Law and Economics, Vol. 34, No. 3, p. 181-190.
[2]. Ammar, A., Hanna, A.S., Nordheim, E.V., and Russell, J. 2003. Indicator Variables Model of Firm's Size-Profitability Relationship of Electrical Costractors Using Financial and Economic Data. Journal of Construction Engineering and Management, Vol. 129, No.2, p. 192-197.
[3]. Aang, Robert. 1997. Buku Pintar Pasar Modal Indonesia, Mediasoft Indonesia.
[4]. Brigham, EF and LC Gapenski. 2006. Fundamental of financial management. Jakarta: Salemba Empat.
[5]. Dahlia dan Veronica. 2008. Pengaruh Corporate Social Responsibility terhadap Kinerja Perusahaan (Studi Empiris Pada Perusahaan yang Tercatat Di Bursa Efek Indonesia pada Tahun 2005 dan 2006). ). Jurnal FE UNS Semarang.
[6]. Damodaran, A. 1997. Corporate Finance Theory and Practice,Newyork, Jhon Willey and Son, Inc.
[7]. Dahlia, L. dan Siregar, S. V. 2008. Pengaruh Corporate Social Responsibility terhadap Kinerja Perusahaan. Kumpulan Makalah SNA X1.
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Paper Type | : | Research Paper |
Title | : | A Study of Social Effectiveness in Indian Community Which Responsible by Change Management |
Country | : | India |
Authors | : | Rohit Sharma |
Abstract: Social responsibility can be considered as changes of the efficiency and management of the situation related thoughts and innovative social actions. Change management / innovation are considered as the main way that it improves the social effectiveness. Strategic management is highlighted new areas of management it is presented briefly in which it has been reported. This paper described principles of the internal structure and effectiveness. Our study tries to answers a question of how to innovate, because a well accomplished change is the best way which is quick and long-lasting for social problem solving. Is it possible to design a change management of social responsibility, we finally applied? Social responsibility held effective rising is thus a central idea of this paper. Effectiveness with no aspect of abuse of economic and social efficiency worldwide have been reported to assess the system of a standard of social effectiveness improvement of social responsibility has been sketched.
Keywords:-Change Management, Emotional Intelligence, Social Effectiveness, System of Effectiveness Principles, Skills of Emotional Intelligence, Socially Responsible to Change Management
[1]. Antonovsky, A. (1993). The structure and properties of the sense of coherence scale. Social Science and Medicine, 36,725-733.
[2]. Ames, D. R. (2004a). Inside the mind-reader's toolkit: Projection and stereotyping in mental state inference. Journal of Personality and Social Psychology, 87, 340–353.
[3]. Pana L (2009b) Social invention and change management. Noesis 34(1):41–52
[4]. Pana L (2008) Ethical principles of interaction and collaboration in virtual work teams constituted on the web, symposion K-Teams (National, with international participation), 2nd edition, Knowledge building virtual collaborative teams on the web (Coorganizer), October 30, 2008, Bucharest, Faculty of Automatic Control and Computer Science, UPB
[5]. Endler, P. C., Haug, T. M., &Spranger, H. (2008). Sense of coherence and physical health. A ―Copenhagen interpretation‖ of Antonovsky's SOC concept. TheScientific World Journal, 8, 451–453.
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Paper Type | : | Research Paper |
Title | : | Tourism Industry in India – With Special Reference to Health Care Tourism |
Country | : | India |
Authors | : | Dr. K. Natarajan |
Abstract: Medical tourism industry has witnessed a steady growth in the recent years globally. As the world population becomes more aware of healthcare options and as quality healthcare rises as a priority in the minds of the majority ages, patients are bound to pursue cross border healthcare. The primary reasons for medical tourism therefore are high quality health care, specialized treatment options, immediate service opportunity for travel coupled with affordability. In regions where quality healthcare is unavailable, accessing healthcare may lead to medical travel, for others, cost effectiveness may be a reason. India has emerged as one of the most sought after destination for medical tourist across the globe owing to its high value proposition in terms of quality healthcare, pool of specialists and availability of alternate treatment options such as ayurveda and yoga. The growth of medical tourism in India has not only generated value for the country but also led to the advancement of medical science, development of medical infrastructure and retention of skilled manpower. The growth is driven by a combination of rising income levels and changing lifestyles, development of diverse tourism offerings, policy and regulatory support by the government.
Keywords: Tourism, health care, wellness, India, medical tourism.
[1]. 'International medical tourism industry pegged at USD 40 billion a year', Economic Times, 27 June 2013
[2]. 'Medical tourism hamstrung by obsolete visa rules', Business Standard, 2 December 2013
[3]. KPMG in India analysis, 2014
[4]. 'Changing patterns of cardiovascular diseases and cancer mortality in Portugal, 1980–2010', Biomedcentral, 29 December 2012
[5]. 'The 10 leading causes of death in the world, 2000 and 2012', WHO,
[6]. 'Wellness Travel Outstrips Global Tourism Growth', Travel Market Report, 14 October 2013
[7]. Overseas Indian Facilitation Centre, http://www.oifc.in/ tourism, accessed September, 2014
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Paper Type | : | Research Paper |
Title | : | Impact of Applying Cloud Computing On Universities Expenses |
Country | : | Malaysia |
Authors | : | Omid Yaghmaei || Fatemeh Binesh |
Abstract: The recent world financial crisis has led to massive budget cuts for public education sector and diminishing private funds and endowments. Educational institutes, all over the world, struggling to maintain and update their IT infrastructures, crucial to daily works of students and faculty. Cloud computing is a new technology that can help colleges and universities balance their expenses while enjoying from high-standard IT services. This article investigates whether and how the adoption of cloud computing can help educational institutes tackle their budgets cuts. This article argues that cloud computing compared to alternative solutions brings countless benefits to the higher education system. Cloud computing technology is particularly advantageous for universities and colleges (e.g.FAU) that intend to make the access to the information easier, increase the speed of data transfer and at the same time decrease their costs.
Keywords: Cloud computing, innovation, cutting costs, higher education
[1]. Buzzelli, T. (5 October, 2010). Will The Public Sector Cloud Deliver Value?Powering The Cloud Infrastrucure.
[2]. Erdogmus, H. (2009). Cloud Computing: Does Nirvana Hide Behind The Nebula? Ieee Software, 4-6.
[3]. Fox, A. (29 July, 2009). Cloud Computing In Education. Berekley .
[4]. Gray, J., And Patterson, D. A Conversation With Jim Gray. (2003). Distributed Computing Economics. Acm Queue , 8-17 .
[5]. Maccera. (N.D.). It On Demand: The Pros And Cons Of Cloud Computing In Higher Education .
[6]. Mccera. (5 October, 2010). It On Demand : The Pros And Cons Of Cloud Computing In Higher.
[7]. Michael Armbrust, Armando Fox, Rean Griffith, Anthony D. Joseph, Randy Katz,Andy Konwinski, Gunho Lee, David Patterson, Ariel Rabkin, Ion Stoica, And Matei Zaharia. (10 February, 2009). Above The Clouds: A Berkeley View Of Cloud Computing. Usa.
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Paper Type | : | Research Paper |
Title | : | A Study of Various Stress Indicators and Existing Employee Wellness Programsin Companies of Pune Region |
Country | : | India |
Authors | : | Prof. Akshata Sakhawalkar || Dr. Anand Thadani |
Abstract: Wellness is generally used to maintain a healthy balance of the mind, body and spirit that results in an overall feeling of well-being. Employee Wellness Programs are created and maintained to encourage physical, mental and emotional health. A Successful wellness program is how well the program helps employees to change negative habits and create and maintain a healthy lifestyle. For current research work three types of industries viz. IT, Non IT and IT enabled will be considered. A common questionnaire covering maximum stress causing reasons are taken for consideration. As today there is cut throat competition, stress levels are more alarmingly rising and hence it is difficult for the employees to maintain their work life balance. Hence the organizations should focus on nurturing the employees and care their most valued asset which is the employee.
Keywords: Wellness, Stress Indicators, Employee Wellness Programs.
[1]. Ames, G.M., Grube, J.W., & Moore, R.S. (2000). Social control and workplace drinking norms: A comparison of two organizational cultures. Journal of Studies on Alcohol , 61, 203-219.
[2]. Cook, R., Back, A., & Trudeau, J. (1996). Preventing alcohol use problems among blue-collar workers: A field test of the Working People program. Substance Use and Misuse , 31, 255-275.
[3]. Cook, R., & Schlenger, W. (2002). Prevention of substance abuse in the workplace: Review of research on the delivery of services. Journal of Primary Prevention , 23, 115-142.
[4]. Deitz, D., Cook, R., & Hersch, R. (2005). Workplace health promotion and utilization of health services. Journal of Behavioral Health Services and Research , 32, 306-319.
[5]. Heirich, M., & Sieck, C.J. (2000). Worksite cardiovascular wellness programs as route to substance abuse prevention. Journal of Occupational and Environmental Medicine , 42, 47-56.
[6]. Kline, M., & Snow, D. (1994). Effects of a worksite coping skills intervention on the stress, social support and health outcomes of working mothers. Journal of Primary Prevention , 15, 105-121.
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Paper Type | : | Research Paper |
Title | : | Green Marketing Of Jute and Jute Products: A Study on Bangladesh |
Country | : | Bangladesh |
Authors | : | MD. Mohiuddin |
Abstract: Jute is an ancient agricultural crop with a glorious history. Agro-climatic environment made Bangladesh a natural home for producing the best quality jute in the World. It has played a significant role in the economy and history of Bangladesh. Even today the decaying jute sector accounts for the third highest foreign currency earner after readymade garments and frozen foods in Bangladesh. Bangladesh controls 62% share of the total jute goods market of the world and earn Taka 20.125 billion by exporting jute goods. Bangladesh is the only exporter of raw jute. In recent year the country exported 2.4 million bales of raw jute valued at Taka 9.77million. Bangladesh's jute sector started to face a critical time since 1990s, as jute started to face increasing competitive pressure from synthetic substitutes, failure to follow modern marketing procedure and international trade practices, lack of significant efforts and required investment towards product development and diversification, inability to undertake the technological transformation undermined jutes prospects as fiber. All these had adverse impact on production & marketing.
Keywords: Jute, Jute products, Jute green marketing, Environment-friendly jute.
[1]. Bills, Jute: Potential and Problems, Dhaka, Bangladesh Institute of Labor Studies,(2007).
[2]. Kotler, P. Marketing Management, Harlow, Prentice-Hall,(2003).
[3]. Habib Ullah, M., Employee-Centered Supervision and Productivity in the Jute Industry, Bureau of Economic Research, Dhaka University
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Paper Type | : | Research Paper |
Title | : | Margins and Efficiency Analysis of Watermelonmarketing in Rural Northern Ghana |
Country | : | Ghana |
Authors | : | Michael Tuffour || Michael Tia Dokurugu |
Abstract: Thisstudy seeks to analyse the margins and efficiency of watermelonmarketingin the West Mamprusi District of the Northern Region of Ghana. The research was conducted with a sample of 100 respondents consisting 50 farmers, 35 retailers and 15 wholesalers. The study employed descriptive statistics, the deconstructed marketing margins and the marketing efficiency analysis.In relation to the structure of the market the study finds that three different market channels exist simultaneously in the chain. Again the results indicate that farmers achieved a profit margin of 45.42% per annum, wholesalers recorded a profit margin of 79.93% per annum and retailers had a profit margin of 89.83%. It is obvious that retailers achieve the highest incentives in the chain and at the highest efficiency. The study recommends thatpolicies that focus to maximize the benefits in the chain should be promoted in the industry.
Keywords: Watermelon, Efficiency, Marketing Margins, Profit Margins, Ghana.
[1]. Abankwah, V., Aidoo, R. and Tweneboah-Koduah, B. (2010, December). Margins and Economic Viability of Fresh Coconut Marketing in the Kumasi Metropolis of Ghana. Journal of Development and Agricultural Economics, 2 (12), 432-440.
[2]. Abbott, J. C. and Makeham, J. P. (1990). Agricultural Economics and Marketing in the Tropics. London, Intermediate Tropical Agricultural Series.: Longman Group Ltd.Intermediate Tropical Agricultural Series.
[3]. Abdou, A. I. (2004). Modified Marketing Efficiency Criteria for Consideration in Cropping Structure Planning: A Case Study of Newly Reclaimed Land Farmers in Egypt. Farm Management, IFMA 16 – Theme 3, 79 - 84.
[4]. Adegeye, A. J. and Dittoh, J.S. (1985). Essential of Agricultural Economics. Ibadan: Impact Publishers Nigeria Ltd.
[5]. Adeoye I. B., Olajide-Taiwo F. B., Adebisi-Adelani O., Usman J. M. and Badmus M. A. (2011, July). Economic Analysis of Watermelon Based Production System in Oyo State, Nigeria. ARPN Journal of Agricultural and Biological Science, Vol.6, 54-55, 58.
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Paper Type | : | Research Paper |
Title | : | Influence of Financial Value on Purchase of Luxury Brands With Respect To Demographic Variables |
Country | : | India |
Authors | : | Dr. R. Srinivasan || Dr. R.K. Srivastava || Prof. Sandeep Bhanot |
Abstract: Purpose: In this study, we aim to understand the influence of financial value on the purchase of luxury brands. Also we want to find whether the perception of financial value differs with respect to demographic variables like gender, occupation, age, income, education, religion and marital status. Research Methodology: Data was collected from 1200 respondents in Mumbai. These people belonged to people of both genders, different occupations, income groups, religions, age groups, education and marital status. Results: It was found that financial value has a significant effect on purchase of luxury brands. There is a significant difference in perception of financial value among people of different age groups, gender, education levels and religions
[1]. Abdolvand, M.A., Reihani, N (2013), "The effect of brand association in psycho-social and psycho-personality antecedents: a conceptual model of conspicuous consumption among youth adults‟, Research Journal of Applied Sciences, Engineering and Technology, 6(6): 1012-1022
[2]. Achabou, M.A., &Dekhili, S. (2013), "Luxury and sustainable development: Is there a match?‟,Journal of Business Research, 66(10) : 1896-1903
[3]. Agarwal, Supriti and Singh, Sonia (2015), "Customer progression and perception about premium men's apparel brands: A case of Indian male professionals‟, Middle East Journal of Business, 10(1):50-56
[4]. Albrecht, C.M., Backhaus, C., Gurzki, H &Woisetschlager, D.M (2013), "Drivers of brand extension success: What really matters for luxury brands‟, Psychology and Marketing, 30 (8): 647-659
[5]. Amani Aqeel (2012), "Factors influencing Saudi women to purchase luxury fashion brands‟, International Conference on Management, Behavioural Sciences & Economic Issues, Malaysia.
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Paper Type | : | Research Paper |
Title | : | Emergence of HRM as a Business Driver: Mechanism towards Corporate Growth |
Country | : | India |
Authors | : | Tamanna Bose |
Abstract: The area of Human Resource is rampantly changing. It is no more related to recruiting, retaining of manpower, rather it is all pervasive to nurture them properly thus leading to enormous growth in corporate world, contributing towards economic development of a nation. The increasing financial benefit is always on upscale front from good people management. HRM is no longer a non-strategic business, it is adding value to strategic goals of an Organization. Most business are fundamentally 'people business'. Increasingly, it is the quality of a company's people management that determines its real success or failure.
Keywords: Human Resource Framework, Employment Stabilization.
[1]. Armstrong‟s Essential Human Resource Management Practice – A guide to people management by Michael Armstrong.
[2]. Boxall, PF and Purcell, J(2003) strategy and Human Resource Management, Palgrave Macmillan, Basingstoke.
[3]. Gratton, LA(2000) Real Step change, People Management, 16 March, PP27-30.
[4]. Human Resources Management Theory and practice by Bratton and Gold
[5]. Arther K. Yeung; Measuring human resource effectiveness and impact, Human Resource Management, Fall 1997, vol.36, no.3, Pp.299-301.
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Paper Type | : | Research Paper |
Title | : | Effects of Strategic Procurement on Competitiveness of Commercial Banks Operating In Kenya A Case Study Of Standard Chartered Bank Limited Kenya |
Country | : | Kenya |
Authors | : | Timothy Tarus Seurey |
Abstract: Material price volatility, pressure on profits, increasing risk profiles in global markets, a depressing need to innovate and become more sustainable. These are causing executive management to take another look at the contributions procurement departments are making and not just to cost savings. Generating cash by reducing costs may always be the main duty. But the other contributions procurement can make are substantial, from product and service innovations to enhanced productivity to shortened delivery times (Hoek 2011).
[[1]. Aberdeen Group (2011), E-procurement: Don't Believe the Anti-Hype, Aberdeen Group, Boston, MA.
[2]. Aboelmaged, M.G. (2010), "Predicting e-procurement adoption in a developing country: an empirical integration of technology acceptance model and theory of planned behaviour", Industrial Management & Data Systems, Vol. 110 No.3, pp.392-414.
[3]. Alchian, A., & Demsetz, H., (1972), Production, information costs, and economic organization, American Economic Review, 62, 777-795.
[4]. Amit, R., Zott, C. (2011), "Value creation in e-business", Strategic Management Journal, Vol. 22 No.6/7, pp.493-520.
[5]. Barney, J., (2007), Gaining and Sustaining Competitive Advantage, New Jersey: Pearson Education, Inc.
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Paper Type | : | Research Paper |
Title | : | Flexible Resourcing Strategies in Zimbabwean State Universities |
Country | : | Zimbabwe |
Authors | : | Mupani, Honest |
Abstract: This research examined the utility of flexible resourcing in counteracting the turbulent macro-economic environment, which has affected universities and their relevance in enhancing their "employer of choice" status. The research is guided by Atkinson (1984) Flexible Firm Model.Both quantitative and qualitative techniques were employed in data gathering. Stratified random sampling procedure was used in the selection of participants with the targeted population of 104. Research instruments used are interviews, questionnaires and secondary sources of data. The research has revealed that specific flexible resourcing strategies such as functional, temporal and financial flexibility are critical in branding an organization as an "employer of choice". The findings reaffirm the case for flexible resourcing in organisations and highlight the importance of HR bundling and strategic integration to ensure full utilisation of flexible resourcing strategies. Key Terms: Flexible Resourcing, Functional Flexibility, Numerical Flexibility, Temporal Flexibility, Employer of Choice
[1]. Armstrong M (2006) A handbook of Human Resource Management Practice 10th Edition Kogan Page.
[2]. Atkinson J (1984) Manpower Strategies for flexible organizations: Personnel Management, August, pp 28-31.Barney (1991)
[3]. Brewster C, Carey L, Dowling P, Grobler P, Holland P and Warnich S (2003) Contemporary Isues in Human Resource Management : Gaining a Competitive Advantage Oxford University Press, New York.
[4]. Creswell C (2003) Research Design: Qualitative, Quantitative and Mixed Methods Approaches. Thousand Oaks CA: Sage
[5]. Chow I (1998) The Impact of Workforce Flexibility in Hong Kong. International Journal of Human Resource Management, Vol 9, no 3 pp 494-505
[6]. Dyer S (1998) "Flexibility Model: A critical analysis .InternationalJournal of manpower 19:4:223 – 233
[7]. Gouswaard A, Kraan K.O and Dhondt S (2001) 'Flexibility in Balance: Flexibility of labour and itsconsequences for Employers and Employees' TNO – Report. R990440