IOSR-JBM   Volume-17 ~ Issue-9 ~ September-2015

Abstract: Budget Hotel becoming more popular among businessman and travellers in Thailand. The objective of this study is to determine the services factors that influences the repreat of customer staying in Budget Hotel in bangkok.Questionnaire was used as a survey tool to collected information from both thais and foreigners who stayed at budgets hotel in Bangkok. The findings contribute to the perceived of the service factors which significantly influencedthe return ofcustomersto the budgets hotel.

Keywords: Service factors, Upper-Tier, Budgets Hotel, Customer Satisfaction, Bangkok, Thailand.

[1]. Carmouche, A. R. a. R. (1989). Budget hotels - A case of mistaken identity? International Journal of Contemporary Hospitality Management, 1(1), 26 - 31.
[2]. Chu (2000) Tourism Management, Volume 21, Issue 4, August 2000, Pages 363-377
[3]. Hotels & Motels Industry Profile: Asia Pacific. (2011). [Article]. Hotels & Motels Industry Profile: Asia-Pacific, 1-39.
[4]. Jansakaorat, K. (2009). โรงแรมราคาประหยัดดางรุ่งท่ามกลางวิกฤติท่องเที่ยว. BusinessWeek(June), 69 - 71.
[5]. Jay Kandampully, (2000) "The impact of demand fluctuation on the quality of service: a tourism industry example", Managing Service Quality: An International Journal. Vol. 10 Iss: 1, pp. 10-19

Abstract: The aim of this paper is to provide a discussion of the use of stock options in risk management and how they can be used for hedging purposes. This aim is achieved by reviewing the literature and analysing practical hedging examples in the context of an investment company. The results of the discussion show that stock options can be employed by companies as a protection against the downside risk when volatility in the market is high. They can also be used during the periods of low volatility to achieve a specific expected payoff within a band of stock prices.

1]. Allen, S. (2012) Financial Risk Management: A Practitioner's Guide to Managing Market and Credit Risk, 2nd ed., Hoboken: John Wiley and Sons.
[2]. An,Y. and Suo, W. (2009) "An Empirical Comparison of Option-Pricing Models in Hedging Exotic Options", Financial Management, 38 (4), pp. 889-914.
[3]. Anderson, C., Smith, J., McCorkle, D. and O'Brien, D. (2012) "Hedging With a Put Option", The Texas A&M University System, Paper No. RM2-12.0 6-98.
[4]. Bloomberg (2014) Stock Options, Available at: www.bloomberg.com [Accessed 15th November 2014].
[5]. Cohen, G. (2005) The bible of options strategies: the definitive guide for practical trading strategies, London: Financial Times Prentice Hall.

Abstract: Government of India implemented Public distribution system (PDS), to remove the food insecurity from the country; it is now in debate for its implementation day by day. This brings more challenge due to several issues like Government has to spend 3.65 rupees to transfer 1 rupee to a Below Poverty Line family, to deliver the available food grains to the real beneficiaries with minimizing the leakages with more cost effective manner. After National Food Security act,

[1]. Aggarwal Ankita (2011): The PDS in rural Orissa Against the grain", Economic & political weekly, vol 46, no 36
[2]. Bhalla, G.S. and Gurmail Singh (2001), Indian Agriculture: Four Decades of Development, Sage Publications, N. Delhi
[3]. B .Ramaswami, P.Balakrishnan 2002, "Food prices and the efficiency of Public intervention: the case of the Public Distribution System in India", Food policy 27, 419-436.
[4]. Chatterjee, Mihika (2013), "An Improved PDS in a "Reviving" State: Food Security in Koraput, Odisha‟, mimeo, Oxford Poverty and Human Development Initiative,
[5]. Oxford University; forthcoming in Economic and Political Weekly. Deepankar.B, Debarshi.D, 2014,"Social Hierarchies and Public Distribution of food in rural India.
[6]. Dreze Jean (2013): " From the Granary to the plate", The Hindu, 1 August.

Abstract: In ancient era, devotees used to go to the temple and donate some part of their income to get spiritual satisfaction or 'punya' in Hindi. In modern, materialistic world of today, such donations are treated as revenue of the temple and spiritual satisfaction is treated as the end service provided by the priests or care takers of a temple. This altered treatment with our spiritual behavior is termed as 'spiritual marketing' by modern economists.India is a developing economy facing this change in treatment of our spirituality also.Amazingly India's spiritual and religious market is estimated to be over $30 billion. Thus each and every temple/religious place of the country has become an operating unit of this spiritual industry and contributes to its revenue. This transformation is affecting all the religions of Indian populationin this modern era of online Prasad, online 'Katha' telling and online darshana. Originality and truth of spirituality seems dwindling in the country .

[1]. Jitender Rao, Rachin Suri, "Impact of Spiritual Marketing on Different Segments of Tourists and Their Evaluation of the Site‟ Journal of Business & Economic Policy, Vol. 1, No. 1, June,2014.
[2]. Shilpa Phadnis "India‟s spiritual and religious market is estimated to be over $30 billion‟ The Times of India, February 23, 2014. [3]. http://hermawan.typepad.com/blog/spiritual_marketing/, retrieved on August 17, 2015.
[4]. http://www.spiritualmarketing.org/MarketingServices.html, retrieved on August 17, 2015.
[5]. http://www.tripadvisor.in, retrieved on August18, 2015.
[6]. Oxford Dictionary of English, Second edition, Oxford University Press, 2009.

Abstract: This study aims to assess the influence of organisational climate on the job effectiveness of federal university lecturers in Cross River and Akwa Ibom states. The study sample, consisting of 584 lecturers was administered questionnaire. The Job Stress Scale was used to assess the organisational climate stress level and the Job Effectiveness Questionnaire was used to assess the influence of organisational stress on job effectiveness. The findings showed that stress from organisational climate had no significant influence on teaching effectiveness but had significant influence on publication proficiency and community service. It was recommended among other things that management should provide a cordial organisational climate and orientation/ induction should be made mandatory for newly recruited lecturers.

[1]. Agulanna, E. C. (2007). Executive stress: Managing the manager for survival ( 3rd ed.). Owerri: Joe Mankpa Publishers.
[2]. Amalu, M. N. (2004). Marital stress and professional role performance effectiveness of women academics in tertiary institutions in Cross River state, Nigeria. An unpublished M.Ed. thesis, Faculty of Educational, University of Calabar.
[3]. Andrianenssens, L., Prins. P. & Vloebergh, D. (2006). Work experience, work stress and HRM at the university. Management Review, 17(3), 344-363.
[4]. Armstrong, M. (2004). A handbook of human resource management practice. India: Kogan publishers.
[5]. Babbie, E. (2007). The practice of social research. Belmont: Wadsworth Cengage Learning.
[6]. Chen, J. C. & Silverthorne, C. (2008). The impact of locus of control on job stress, job performance and job satisfaction in Taiwan. Leadership and Organisational Development Journal, 29, 572-582.

Abstract: The specific objective of this study to make the understanding concerning what role government has to perform in order to nurture and groom entrepreneurs, the hurdles and complications entrepreneurs had come across, the means by which the government had control these problems, and the sources of government help accessible to entrepreneurs, so as to increase entrepreneurs&enlarge the prospects for the bright & innovative ideas and boost up the economy of a country. The economic growth of any nation can gear-up through entrepreneurship and innovative ideas. The industrial health of a society depends on the level of entrepreneurs exists in it.

[1]. Innovation and Entrepreneurship Paperback – May 9, 2006 by Peter F. Durcker.
[2]. "Scottish multimillionaire Ibrahim asked by Pakistan government to map out economic strategy.", PPI - Pakistan Press International, Oct 24 2010 Issue.
[3]. Brain O‟Reilly, "The New Face of Small Business‟, Fortune, 2 May 1994, pp. 82-8; Tom Richman, "Creators of the New Economy‟, Inc, The State of Small Business 1997, pp, 44-8; and Thomas Petzinger, Jr, "The Front Lines: The Rise of the Small and Other Trend to Watch This Year‟, Wall Street Journal, 9 January 1998, p. B1.
[4]. Julia Flynn with Heidi Dawley, Stephen Baker and Gail Edmondson, "Startups to the Rescue‟, Business Week, 23 March 1998, pp. 50-2.
[5]. Willem teVelde, Dirk. 2002. "Government Policies for Inward Foreign Direct Investment in Developing Countries: Implications for Human Capital Formation and Income Inequality." Technical Paper 193. OECD Development Centre, Paris.

Abstract: Even after 68 years of independence, a large portion of the Indian population still remains excluded from the banking net. In recent years the Government and Reserve Bank of India has been pushing the concept and idea of financial inclusion. The Financial Inclusion Plan aims at providing easy access to the financial services to those sections of the society who are deprived of it so far at affordable cost thereby bringing them into the mainstream financial sector. RBI set up the Khan Commission in 2004 to look into financial inclusion and the recommendations of the commission were incorporated into the mid-term review of the policy (2005–06) and urged banks to review their existing practices to align them with the objective of financial inclusion.

[1]. C. Paramasivan and V. Ganesh kumar (2013) "Overview of Financial Inclusion in India Overview of Financial Inclusion in India", International Journals of Management and Development Studies, Vol. 2, March, PP45-49
[2]. Dr. Anupam Sharma and Ms. Sushmita Kukereja (2013) "An Analytical study: Relevance of Financial Inclusion for Developing nations", International Journal of Engineering and Science, PP15-20
[3]. Mr. Nanjibhai D. Ranparia (2013) "Financial Inclusion in Gujarat: A Study on Banker‟s Initiatives", International Journal Of Scientific Research, Vol.2, February, PP32-34
[4]. Wikipedia.com
[5]. Firstpost.com
[6]. Website of Pradhan Mantri Jan Dhan Yojana

Abstract: The informal dairy sector in Kenya has undergone a tremendous transformation from being an illegal enterprise to its legalization and adoption of "formal" status as from 2007. Questions have been raised on whether a smallholder dominated economy can diversify and whether smallholders participate significantly in product diversification towards high value products. Results of the study showed that small scale milk vendors (SSMVs) have the ability to diversify into high value dairy products which attract higher profits compared to raw fresh milk.

[1]. Afza, T., Slahudin, C. and Nazir, M. (2008). Diversification and Corporate Performance: An Evaluation of Pakistani Firms. South Asian Journal of Management, 15(3), 7-18.
[2]. Amin, M. (2010). How Do Manufacturing and Service FirmsDiffer within the Informal Sector? Enterprise Surveys. Enterprise Series, No.14. World Bank Group.
[3]. Ansoff, H. I. (1957). Strategies for Diversification. Harvard Business Review,35 (5), 113-124.
[4]. Baiya, H. and Kithinji, J. (2010). Transforming the Dairy Sector: Benefits from the Formalization of the Raw Milk Trade in Kenya. SITE Case Study. Nairobi: SITE Enterprise Promotion.
[5]. Benito-Osorio, D., Guerras-Martı´n, L. and Zun˜iga-Vicente, J. (2012). Four Decades of Research on Product Diversification: A Literature Review. Management Decision, 50 (2), 325-344.
[6]. Benjamin, N. and Mbaye, A. (2014). Informality, growth, and development in Africa. United Nations University, World Institute for Development Economics Research. WIDER Working Paper 2014/052.

Abstract: An integrated management system results when an organization uses one single management system to manage multiple aspects of organizational performance. This paper discusses about the various management systems that can be integrated. It also explains about the management system and its corresponding ISO standard. It details about the management standards approach and structure, its benefits and compatibility with other standards.

Keywords: IMS, ISO, PDCA, QMS, EMS, OHSMS, CSR, CMS, ISMS, EnMS, BCMS, ISMS, ESMS, SCSMS, FSMS, KPI, Risk Management, ITSM.

[1] Annex SL (normative) Proposals for management system standards.

[2] ISO/CD 9001 Quality Management Systems – Requirements.

[3] ISO/CD 14001 Environmental Management Systems – Requirements.

[4] ISO/CD 18001 Occupational Health and Safety Management Systems – Requirements.

[5] ISO/CD 26000 Corporate Social Responsibility and guidance on social responsibility – Requirements.

[6] ISO/CD 19600 Compliance Management Systems – Requirements.

Abstract: The ISO 9001 standards were developed to achieve the customer satisfaction. The ISO 9001standard is the most popular standard of quality management system around the world wide organizations. The purpose of this research study is to evaluate the diverse barriers that impede implementation of ISO 9001 within service and manufacturing industries in Pakistan through an empirical study. To conduct this study a long literature review was carried out and relevant information has been collected to collect the data. In order to conduct this study a questionnaire was the main research instrument. This research has been starting with a questionnaire which is same for service and manufacturing industries and designed on online "Google form application software". This questionnaire was distributed in service and manufacturing industries within Pakistan.

[1]. Dahlgaard, J. J., Kristensen, K., & Kanji, G. K. (1998). Fundamentals of total quality management: process analysis and improvement: Chapman & Hall.

[2]. Schlickman, J. J. (2003). ISO 9001:2000 Quality Management System Design: Artech House.

[3]. Hoyle, D. (2012). ISO 9000: 2000: An A-Z Guide: Taylor & Francis.

[4]. Wiele, A., Williams, A., Brown, A., & Dale, B. (2001). The ISO 9000 series as a tool for organisational change: Is there a case. Business Process Management Journal, 07(04).

[5]. Tricker, R. (2006). ISO 9001:2000 - The Quality Management Process: van Haren Publishing.

[6]. SINGHAL, D., & SINGHAL, K. R. (2012). Implement ISO9001:2008 Quality Management System: A Reference Guide: PHI Learning.

Abstract: The town centres and urban residents in Zimbabwe complained of being unfairly charged electricity bills, since estimating methods were used for billing. The electricity board could benefit from non-supply of electricity during load shedding and cut offs. The residents were happy when the prepaid meters were installed in their homes as they perceived it as a fair deal. There was, however, a decline of the rate of uptake for these new meters in 2013, 2014 and at the start of 2015. The study wanted to establish whether electricity customers were thinking about reverting to the conventional contract meters or remain with the conventional method. The study considered a random sample of 65 residents from Waterfalls and Hatfield medium density suburbs. The study compared the perceptual differences of residents on the prepaid meter billing system and the conventional meter billing system.

[1]. Adair, J. (2007) How to organise team creativity and harvest ideas, In J. Adiar, Leadership of Innovation. Kogan Page, London.
[2]. Cahill, D. J. (1996) Pioneer Advantage; Is it real? Does it matter? Marketing Intelligence and planning Vol 14, No.4 pp5-8
[3]. Chu, P. and Li, G.R. (2011) The joint effect of project level exploratory and exploitative learning in new product development, European Journal of Marketing Vol. 45 No. 4
[4]. Day, G.S. (1999) Market driven strategy: processes for creating value. Free Press, New York
[5]. Hartley, R.F. (2001). Marketing mistakes and successes. Chichester, Wiley: New York.
[6]. Jobber, D(2010) Principles and Practice of Marketing. 6th Edition McGraw-Hill, London.

Abstract: Though corporate branding principles were applied with much success in resuscitating the image and reputation of private sector firms, few examples were done for the Zimbabwean public sector, and the uniformed forces in particular. With the media and society portraying negative brand labels on the Zimbabwe Republic Police on aspects like corruption, poor relations with residents and causing accidents in cities, there is need to analyse these perceptions and recommend a rebranding strategy for our important social service organisation. A positive reputation for ZRP is critical for our national pride and economic development. In analysing these perceptions, a quota sample of 147 adult citizens selected from the Harare Metropolitan province was used.

[1]. Aaker D.A and Joachimsthaler, E (2000) Brand Leadership, New York: Free Press Business.
[2]. Aaker, D.A (1996). Building Strong Brands. New York, The Free Press.
[3]. Adler A. (2009) Adler‟s Key to the Meaning of Life. Oneworld Publication, London
[4]. Balmer J.M.T and Greyser S.E (2003). Revealing the Corporation: Perspectives on Identity, Image, Reputation, Corporate Branding and Corporate Level Marketing, London: Routledge.
[5]. Balmer, J. M. T., (2011) "Corporate heritage identities, corporate heritage brands and the multiple heritage identities of the British Monarchy", European Journal of Marketing, Vol. 45 Iss: 9/10, pp.1380 – 1398
[6]. Balmer, J.M.T., & Gray, E.R., (2000). Corporate Identity And Corporate Communications: Creating A Competitive Advantage. Industrial and Commercial Training, 32 (7), pp. 256–262.

Abstract: The objective of this research project was to observe the impact of different combination of tea and lunch breaks on productivity during working of eight-hour shift in manufacturing organization. In this study, researcher selected four categories of break schedules titled A1, A2, A3 & B1; and four different set of workers who were working on different working lines titled L1, L2, L3 and L4. Each line was comprises of almost 10 workers. Care was taken to get a uniform blend of workers in terms of age and gender. Category A1 contained one fifteen-minute and one forty-five minute lunch break and location was first-half of shift. Category A2 had one sixty-minute lunch break.

[1]. Alinaitwe Henry Mwanaki. Labour Productivity in the building industry- Studies of Uganda. Licentiate Thesis, April 2006.
[2]. Bloom de Jessica, Kinnunen Ulla, and Korpela Kalevi. Exposure to nature versus relaxation during lunch breaks and recovery from work: development and design of an intervention study to improve workers' health, well-being, work performance and creativity. BMC Public Health. 2014; 14: 488.
[3]. Boenzi F., Digiesi S., Mossa G., Mummolo G., Romano V.A. Optimal Break and Job Rotation Schedules of High Repetitive – Low Load. Manual Tasks in Assembly Lines: an OCRA – Based Approach. 7th IFAC Conference on Manufacturing Modelling, Management, and Control International Federation of Automatic Control June 19-21, 2013. Saint Petersburg, Russia.
[4]. Bofinger Carmel. Work Breaks and Rest Periods Coal Services Health and Safety Trust. January 2005.
[5]. Boubekri Muhamed, N Cheung Ivy, Reid Kathryn J.,Kuo Nai-wen, Wang Chia-Hui, C. Zee Phyllis. Impact of windows and daylight exposure on overall health and 2 sleep quality of office workers - A case-control pilot study.

Abstract: The research paper focuses the benefits of product marketing techniques in Pharmaceutical Industry with reference to anti-ulcer drugs. This is an industry where a number of characteristics suggest the product matters. This study comes up with pharmaceutical firms and their difficulty in bringing new drugs to market, with many challenges. Secondly, the Indian pharmaceutical industry is largely diversified into various spheres of activities from research and development to their marketing aspects. Thirdly, for firms it is necessary to establish and sustain a strong market presence by formulating best of product marketing strategies. Finally, this research establishes the attributes of a product which a customer is looking for.

Keywords: Pharmaceuticals, Product Marketing Strategy, Product Mix.

[1] CCI(2014),The brief report on pharmaceutical industry in India, 2014, 1-10.

[2] McKinsey (2015),Indian Pharma 2015 unlocking the potential of the indian pharmaceutical market, 1-28

[3] Dr. Rafi Abul Hasnath Siddique,Prevalence of Peptic Ulcer Disease among the Patients with Abdominal Pain Attending the Department Of Medicine in Dhaka Medical College Hospital, Bangladesh, Journal of Dental and Medical Sciences,13(1),2014,5-20 [4] Vatsala Misra, Renu Pandey, Sri Prakash Misra, Manisha Dwivedi, Helicobacter pylori and gastric cancer: Indian enigma, World Journal of Gastro-enterology, 20(6),2014, 1503-1509

[5] Anil Kalotra (2014) in his paper "Marketing strategies of different pharmaceutical companies"

[6] Rizwan Raheem Ahmed, Irfan Sattar and Vishnu Parmar Product Strategies in Pharmaceutical Marketing: A Perspective of Pakistani Pharmaceutical Industry, Middle-East Journal of Scientific Research 21 (4): 681-688, 2014 http://www.ibef.org/industry/pharmaceutical-india.aspx

Abstract: Now a day's manufacturing systems have become continuously complex with the introduction of new technologies and are more costly to operate and maintain. The manufacturing systems are often operated at less than their full capacity, resulting in low productivity and high operating costs. In today's global economy, the survival of companies are depends on their ability to rapidly innovate and improve. As a result, an increasing search is for methods and processes that drive improvements in quality, costs and productivity. TPM is a one such standard philosophy, which emphasizes proactive and preventative maintenance to maximize the operational efficiency of equipment.

[1]. K.C Ng and Goh and Eze, "Critical success factors of Total Productive Maintenance Implementation: Review", IEEE, pp.269-273, 2011.
[2]. Pradeep Kumar and Dr. Rodrigues, "Total Productive Maintenance of a Diesel Power generating unit of a Institution Campus", International conference on Mechanical and Electrical Technology, IEEE, pp.68-71, 2010.
[3]. Lixin and Dong and Gong and Yu, "Study on Application of TPM in small and Medium-sized enterprises", IEEE, pp.678-681, 2011.
[4]. K.C Ng and Goh and Eze, "Total Productive Maintenance in Semiconductor manufacturing firm", IEEE, pp.829-833, 2011.
[5]. Abdul and Lim Ping, "Implementation of Total Productive Maintenance in Automotive Industry", conference on Symposium on Business, Engineering and Industrial applications, Malaysia, IEEE, pp.55-58, 2011.
[6]. J.Venkatesh. "An Introduction to TPM", April 16, 2007.
[7]. A.Wadood and Pankaj and Singh and Dr.Suhil, "TPM implementation in Indian manufacturing industry for sustained competition", 34th International conference on computers and industrial engineering, pp.602-607.
[8]. Abhishek Jain and Rajbir Bhatti, Harwinder Singh Deep, Shiv kumar Sharma, "Implementation of TPM for Enhancing OEE of Small Scale Industry", International Journal of IT, Engineering and Applied science Research, I-Xplore International Research Journal Constorium, pp.125-136, 2012