Version-1 (August-2016)
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Paper Type | : | Research Paper |
Title | : | Distinctive Entrepreneurial Competencies For Competitive Advantage For Entrepreneurs In Rivers State |
Country | : | Nigeria |
Authors | : | Wegwu || Macaulay Enyindah |
Abstract: Entrepreneurs believe that they operate in a highly competitive environment. Identifying and focusing on the distinctive competencies of an entrepreneur becomes imperative to achieve dramatic marked advantage over competitors. The purpose of this paper therefore is to x-ray factors most inherent in an individual commitment to becoming an entrepreneur, the choice of goods and services to offer (industry choice and market), entrepreneurial competencies (skills) which involves ability to identify a suitable virgin operational position in existing markets,....
Keywords: Distinctive entrepreneurial competencies, entrepreneurial challenges, entrepreneur's competitive intelligence, industry analysis.
[1]. Anthanassiou, N; McNett, J.; and Harvey, C. (2003). Critical thinking in management classroom: Bloom's Taxonomy as a learning tool. Journal of Management education, 27 (5), 533-55.
[2]. AnupamaBains (2013). Supervisor, Punjabi University, Patiala (Pb) India.
[3]. B. ChimaOnuoha. (2012). Business and Entrepreneurial Environments. A Nigerian Perspective.
[4]. B. ChimaOnuoha. (2008). Analysis of factors responsible for SME's and Entrepreneurial failure in Nigeria. African Journal of entrepreneurship: Vol. 1, No. 3, Dec, 2008.
[5]. B. ChimaOnuoha. (2007). Entrepreneurial Development in Nigeria.An Integrated Perspective.
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Paper Type | : | Research Paper |
Title | : | Kano Model application in new service development and Customer satisfaction |
Country | : | India |
Authors | : | Supriya Mote || Vaishali Kulkarni || Dr. B.E. Narkhede |
Abstract: In today's business environment, to cope up with surroundings, every business has to be agile. Agility must be in correct direction with complete visibility and must have a high speed response to the changes in Market. For being competitive and profitable, businesses can incorporate different strategies. For such strategy creation, we must focus on customer needs and satisfaction. Incorporating this study at the time of planning of such service businesses can definitely improve its efficiency. It is the era of co-creation. This paper presents the Kano model approach to establish and improve the organized retail chain of proprietary items for medium and heavy commercial vehicles..............
Keywords: Marketing Strategy, Customer Satisfaction, Market Segmentation, positioning
[1]. Meybodi, Mohammad Z. ,Strategic manufacturing benchmarking. The TQM Magazine.17(3), 2003, 249-258.
[2]. Clark, Kim B. and Wheelwright, Steven C. ,Accelerating the design-build-test cycle for effective product development. International Marketing Review. 11(1), 1995, 32-46.
[3]. Ayag,Z., An integrated approach to evaluating conceptual design alternatives in a new product development environment,International Journal of Production Research, 43(4),2005,687-713.
[4]. Chih-Hsuan Wang, Chu-Wei Wu, Combining conjoint analysis with kano model to optimize product varieties of smart phones: a VIKOR perspective, Journal of Industrial and production Engineering, 31(4),2014, 177-186.
[5]. Ramaseshan B., Caruana Albert, and Loo Soon Pang. ,The effect of market orientation on new product performance: a study among Singaporean firms, Journal of Product and Brand Management. 11(5), 2002, 399-409.
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Paper Type | : | Research Paper |
Title | : | Governmental Planning |
Country | : | Zimbabwe |
Authors | : | Dr. S. B. M. Marume |
Abstract: According to social scientists, namely; public administration scientists, political scientists, economists, sociologists, students and readers, planning is now viewed and accepted as an indispensible activity in the public sector, as opposed to the ancient point of view that to foretell the future did not reside within the province of humankind's capabilities. As a matter of fact, planning with reference to contemporary thinking is accorded a necessary element in governmental activities, as is evident from the uses of various terms and concepts such as policy planning, development planning, economic planning, social planning, rural planning, urban planning, and governmental planning to mention but a few; and the latter concept, that is, governmental planning, is the subject this article.
Keywords: planning, policy planning, economic planning, development planning, indispensable activity, and governmental planning, foretell the future.
[1]. R. S. Basi: Action administration: planning and implementation, London, Asia Publishing House, 1968.
[2]. G. R. S. Brown and D.R. Steel: The administrative process in Britain, London, Methuen and Company Limited, 1979.
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[4]. E. N. Gladden, Central government administration, London, staples Press, 1972.
[5]. E. N. Gladden, A history of public administration, London, Frank Cass, Volume 1, 1972.
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Paper Type | : | Research Paper |
Title | : | Role Of Milk Cooperatives In Village Development Of Karnataka State." |
Country | : | India |
Authors | : | Mr. Sreenivasaiah.K. Research scholar || Dr. J.A. Arul Chellakumar, Professor |
Abstract: This paper aims at studying and revealing the role of the milk cooperatives invillage development through the recovery and growth of the overall dairy chain in Karnataka. The study reviews and analyzes the outcomes of the milk cooperative Development Program implemented by the KMF Marketing Assistance Program and continued by the Center for Agribusiness and village Development. The paper also identifies and discusses the forms of vertical integration occurring in the dairy sector of the State and concentrates on several important issues viz...............
Keywords: Milk cooperatives, live stock, animal husbandry.
[[1]. De D, Singh GP (2001) Monensin enriches UMMP upplementation on in vitro methane production in crossbred calves. In: Proceedings of the X Animal Nutritional Conference (Abstract papers), Karnal,India, 2001, Animal Nutrition Society of India, National Dairy Research Institute, 161 Dinar A, Mendelsohn R, Evenson R, Parikh J, Sanghi A, Kumar K, McKinsey J, Lonergan S (eds) (1998)
[2]. Measuring the impact of climate change on Indian agriculture. World Bank Technical Paper No. 402,World Bank, Washington DC, p 266
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[4]. Ehhalt DH (1974) The atmospheric cycle of methane. Tellus 26:58Evenson RE (1999) Global and local implications of biotechnology and climate change for future foodsupplies. Proc Natl Acad Sci U S A 96(11):5921
[5]. http://www.pnas.org/cgi/reprint/96/11/5921.pdf FAOSTAT.
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Paper Type | : | Research Paper |
Title | : | Store Choice Behaviour in a Developing Economy: an Empirical Evidence on Household Consumer Durables |
Country | : | India |
Authors | : | Swati Vashishtha || Dr. Sandhir Sharma |
Abstract: India is an evolving retail destination. Correspondingly the behaviour of the consumer is making new strides as the consumer's metastasis in behaviour brings newer challenges for the retail outlets. The customer has a store choice to make even before he decides on which brand to buy. This study is an attempt to identify, the various dimensions that would drive a consumer to select a store. The study is confined to selected consumer durables as a product category.............
Keywords: Consumer durables, factor analysis, retail, store choice.
[1]. Andrews, D. (2016). Product information and consumer choice confidence in multi-item sales promotion, Journal of Retailing and Consumer Services, 28, 45-53.
[2]. ASA & Associates LLP, 2015. A brief report on the consumer durable industry in India, available at http://www.asa.in/insights/survey-and-reports/consumer-durables-industry-in-india, accessed on 20th July, 2016.
[3]. Babin, B. J. and Attaway, J. S. (2000). Atmospheric affect as a tool for creating value and gaining share of customer, Journal of Business Research, 49, 91-99.
[4]. Backstrom, K. and Johansson, U. (2006). Creating and consuming experiences in retail store environments: comparing retailer and consumer perspective, Journal of Retailing and Consumer Services, 13, 417-430.
[5]. Banerjee, S. and Singh, P. (2013). Impact of after sales services on consumers buying behaviour for consumer durables: with special reference to air conditioners, International Journal of Applied Services Marketing Perspectives, 2(2), 369-374.
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Paper Type | : | Research Paper |
Title | : | Formulation of Marketing Communication Strategy and its Implementation in State Senior High School 10 Malang (Leadership Academy) |
Country | : | Indonesia |
Authors | : | Vini Tanzah Cahyati || Danardana Murwani || Wahju Wibowo |
Abstract: This study aims to know (1) the formulation of marketing communication strategy conducted by State Senior High School 10 Malang (Leadership Academy), (2) The implementation of marketing communication strategy conducted by State Senior High School 10 Malang (Leadership Academy), (3) the supporting factor and inhibiting factor in the marketing communication activity conducted by State Senior High School 10 Malang (Leadership Academy)...............
Keywords: strategy, communication, marketing, implementation.
[1]. Duncan, Tom. 2005.Principles of Advertising & IMC, 2nd Edition. North America.
[2]. Porter, Michael E. 2008. Competitive Strategy: Techniques for analyzing industries and competitors. Simon and Schuster. [3]. Creswell, J. W. 2013. Research design: Qualitative, quantitative, and mixed methods approaches. New York: Sage publications. [4]. Kotler, P., & Keller, K. 2011. Marketing management 14th edition. Singapore: Prentice Hall.
[5]. Grant, R. M. 1997. The knowledge-based view of the firm: implications for management practice. Long range planning, 30 (3), 450-454.
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Paper Type | : | Research Paper |
Title | : | Development Strategy of The Tourism Industry in Banyuwangi Regency (Case Study: Natural Park Ijen Crater Banyuwangi |
Country | : | Indonesia |
Authors | : | Moh. Hoiri Zen || Dwi Wulandari |
Abstract: This Research is aimed to analyzed the development strategy of the tourism industry in Banyuwangi especially in Ijen Crater. This Research uses a qualitative research design with a case study. The data used in this study were obtained through interviews, observation, and documentation. Secondary data were obtained from the section of conservation area V Banyuwangi, Department of Culture and Tourism Banyuwangi, Development Planning Agency at Sub-National Level of Banyuwangi, and Local Revenue Offices of Banyuwangi...............
Keywords: Development Strategy, Tourism Industry, Ijen Crater
[1] Amelia, R.2015.Abdullah Azwar Anas Bangun Pariwisata Banyuwangi, (Online), (http://www.beritasatu.com/ekonomi/253408-abdullah-azwar-anas-bangun-pariwisata-banyuwangi.html), accesed on January 3, 2016.
[2] Andi, P. 2010. Menguasai Teknik-Teknik Koleksi Data Penelitian Kualitatif. Yogyakarta: Diva Press.
[3] Attar, M. 2013. Analisis Potensi Dan Arahan Strategi Kebijakan Pengembangan Desa Ekowisata Di Kecamatan Bumiaji – Kota Batu. Journal of Indonesian Tourism and Development Studies, (Online), (http://jitode.ub.ac.id), accesed on February 6, 2016.
[4] Austriana, I. 2005. Analisis Faktor yang Mempengaruhi Penerimaan Daerah dari Sektor Pariwisata. Fakultas Ekonomi:Universitas Diponegoro,(online),(https://www.google.co.id/search?q=Analisis%20Faktor%20yang%20Mempengaruhi%20Penerimaan%20Daerah%20dari%20Sektor%20Pariwisata&gws_rd=ssl#safe=active&q=Analisis+Faktor+yang+Mempengaruhi+Penerimaan+Daerah+dari+Sektor+Pariwisata+oleh+austriana), accesed on November 21, 2015.
[5] Bappeda (Badan Perencanaan Pembangunan Daerah) Kabupaten Banyuwangi, 2015. Rencana Kerja Pembangunan Daerah Kabupaten Banyuwangi Tahun 2015, Banyuwangi: Pemerintah Daerah Kabupaten Banyuwangi.
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Paper Type | : | Research Paper |
Title | : | A study on CSR initiatives by corporates in Mysore, Karnataka |
Country | : | India |
Authors | : | Dr. Ashwini J || Dr. Aparna J Varma || Prof. Sudhakar Kulkarni |
Abstract: Today businesses are integral part of the society. Corporate social responsibility plays a vital role in winning the customer's confidence that will help growing the business. Many organizations actively conduct campaigns to create awareness among corporate, civic bodies, and government bodies about the importance of corporate social responsibility. According to the Indian Corporate, ―Sustainable development implies optimizing financial position while not depleting social and environmental aspects and CSR implies supporting issues related to children, women and environment...............
Keywords: CSR, corporate culture, sustainable corporate culture, society ethics, Indian corporate Corporate
[1]. Corporate Social Responsibility – Towards a Sustainable Future( A White Paper) Kpmg In India
[2]. IOSR Journal of Business and Management (IOSR-JBM) e-ISSN: 2278-487X, p-ISSN: 2319-7668. Volume 16, Issue 5. Ver. III (May. 2014), PP 51-56 www.iosrjournals.org www.iosrjournals.org 51 | Page
[3]. Corporate Social Responsibility: Issues Challenges and Strategies for Indian Firm.
[4]. The South India Paper Mills Limited Cin:L85110ka1959plc001352
[5]. Article by Mansukhlal Hiralal & Company Mansukhlal Hiralal & Company dated Updated: 14 January 2015.
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Paper Type | : | Research Paper |
Title | : | Social Upliftment woman through WSHG In Goa |
Country | : | India |
Authors | : | Ms. Smita Shrivastav || Dr.C.S.Dalvi |
Abstract: Improvement in any form, of any aspect calls for a reality check of the existing ground reality. This is imperative to lend the right direction for the future course of concerted action. SGSY was launched in the state of Goa on1.4.1999. There is a felt need to assess the status of its implementation and functioning. A proper detailed evaluation of whether the scheme guidelines were followed in constituting the SHGs, whether their day to day working adheres to stipulated dos and don'ts, to what extent have the women members benefitted economically, are they socially and politically empowered, have the panchayats.............
Keywords: ....
[1]. Phal,S. (1982); Society in Goa – Some Aspects of Tradition and Modern Trends;Delhi:B R Publishing Corporation.
[2]. Available at http://indiamicrofinance.com/wp-content/ uploads/ 2014/ 06/ povert-in-india-2014-205.pdf. Accessed 8.4.16.
[3]. Directorate of Planning and Stastics,(2015).Economic Survey(2014-15).Panaji:Govt of Goa.
[4]. Available at http:// financialservices.gov.in/ banking/ Overviewofefforts. pdf.Accessed 9.4.16
[5]. Availableathttp://timesofindia.indiatimes.com/city/goa/Among-small-states-Goa-has-largest-urban-population/ articleshow/ 20057513 .cms . Accessed 8.4.16
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Paper Type | : | Research Paper |
Title | : | Understanding Generation Gap at Work Place |
Country | : | India |
Authors | : | Dr. Harvinder Soni || Anagat Ashish |
Abstract: For the first time in the history of Indian organizations, employees from so many different age groups (within generation) are working side by side and employees like as young as their children and as old as their parent. Generation gap is a term popularized in western countries during 1960s referring to difference between people of younger generations and their elders, especially between children and parents. Although some generational differences have existed throughout history, modern generational gaps have often been attributed to rapid cultural change in the post-modern period, particularly with respect to such matters as fashion,..............
Keywords: ......
[1]. Achievers, (2011) How to Engage Gen X and Gen Y. www.achievers.com
[2]. Hansen, C. and Leuty, Melanic (2012) Work Values Across Generation. Journal of Career Assessment, Vol 2o, No. 1,34-52.
[3]. Nair, R . K.(2011) The Evolution of Gen Y Workforce. HRD Network Journal , Vol 1 , No, 4,39-44.
[4]. Natarajan, G.(2013) Why Gen Y Should Matter to Indian Inc. http://dnaindia.com
[5]. Netra, Neelam et al.(2013) A Study of Expected Organization Values and Beliefs among Generation Y as Potential Employees . Indian Journal of Scientific Research , Vol 2, No. 5 Vol 2, No. 5 ,594-597.
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Paper Type | : | Research Paper |
Title | : | Rural Marketing – Opportunities & Challenges |
Country | : | India |
Authors | : | Dr. Y. M. Gosavi || Prof. Vishal Balkruhsna Samudre |
Abstract: The rural market has been growing steadily over the past few years and is now even bigger than the urban market. About 70 per cent of India's population lives in villages. More than 800million people live in villages of India. 'Go rural' is the marketer's new slogan. Indian marketers as well as multinationals, such as Colgate-Palmolive, Godrej and Hindustan Lever have focused on rural markets. Entrepreneurship in rural areas is finding a unique combination of resources, from agriculture.............
Keywords:Entrepreneurship, Rural Sustainable Development, Technology.
[1]. G.R.Basotia, K.K.Sharma, "handbook of entrepreneurship Development",
[2]. http://www.preservearticles.com/201101143354/need-for-rural-entrepreneurship.html.
[3]. http://www.yourarticlelibrary.com/essay/rural-marketing-in-india-definition-and-features-of-rural-marketing/32335/.
[4]. http://www.ccsenet.org/journal/index.php/ijms/article/view/23573/16443.
[5]. http://shodhganga.inflibnet.ac.in/simple-search?query=rural+marketing..
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Paper Type | : | Research Paper |
Title | : | Comparative Study of Fat body Lipid Alterations in White Grub adults of Leucopholis Lepidophora and Oryctes Rhinoceros |
Country | : | India |
Authors | : | S. B More || L. P. Lanka |
Abstract: The fat body plays major roles in the life of insects. It is a dynamic tissue involved in multiple metabolic functions. One of these functions is to store and release energy in response to the energy demands of the insect. Insects store energy reserves in the form of glycogen and triglycerides in the adipocytes, The neutral lipids (NL) and phospholipids (PL) with their constituents were studied in the fat body of male and female adults of Leucopholis lepidophora and Oryctes rhinoceros by employing thin layer chromatography (TLC) and bioassay technique. Comparatively O. rhinoceros exhibits more lipids than L...........
Keywords: lipids, Fat body. Thin layer chromatography, Leucopholis lepidophora and Oryctes rhinoceros
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Paper Type | : | Research Paper |
Title | : | Community Participation in Corporate Social Responsibility Projects: The Case of Mumias Sugar Company, Kenya |
Country | : | India |
Authors | : | Calistus Luhombo Adema || Kevin Ogonji Muluka || Evans Biraori Oteki |
Abstract: This study examined community participation in projects funded by Mumias Sugar Company in Mumias Division under Corporate Social Responsibility. The study objectives were to identify the Corporate Social Responsibility projects funded by Mumias Sugar Company and determine the levels of community participation therein. Research design was descriptive and explanatory case study and considered both primary and secondary data. Interviews were used to collect data and the questions comprised of structured and semi – structured and administered by the researcher. The researcher made physical observations on actual operations of projects funded under CSR...........
Keywords: Community participation, Corporate Social Responsibility, households, Mumias, projects
[1]. Akivaga, S.and B.M. Kulundu (1985). Local Authorities in Kenya. Nairobi: Heinemann Educational Books.
[2]. Aldrich, H.E. and S. Mundlins (1980). Uncertainty Behaviour: A Managerial Viewpoint. London: CBS College Publishing.
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Paper Type | : | Research Paper |
Title | : | Impact of Merger on Brand Image of Acc Cement-An Analtical Study |
Country | : | India |
Authors | : | Dr. Hemanth Kumar.S || Vijayalakshmi.S. |
Abstract: This study is envisioned to help ACC Cement Company take upon the steps to be taken care for improving its brand impact so that the development of the company keeps on nurturing. This research is an exploratory study as less study has been done on this topic. Objectives were framed with respect to the problem identified which is after the merger between the two cement giants Lafarge and Holcim how the brand impact of ACC has changed now that Holcim is the parent company of ACC Cement............
Keywords: Brand image, brand impact, organizational performance.
[1]. Muhammad Faizan Malik, Melati Ahmad Anuar, Shehzad Khan and Faisal Khan, (2014), Mergers and Acquisitions: A Conceptual Review, International Journal of Accounting and Financial Reporting ISSN 2162-3082 Vol. 4, No. 2
[2]. Sabin Mindrut, Adriana Manolica, Cristina Teodora Roman, (2015), Building brands identity, Procedia Economics and Finance 20 (2015 ) 393 – 403
[3]. Bhupesh Malhotra and Dr. Vandana Sharma, (2013), Literature Review for Impact of Mergers & Acquisitions on Human Resource Practices in IT Industry, International Journal of Emerging Research in Management &Technology ISSN: 2278-9359 (Volume-2, Issue-6)
[4]. Raymond R. Tjandrawinata1 and andDestrina Grace Simanjuntak, (2014), The Impact of Mergers and Acquisitions in Research-Based Pharmaceutical Companies on Productivity
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