IOSR-JBM   Volume-23 ~ Issue-10 ~ Oct. 2021

Abstract: Customers are the key stakeholders of any business upon which the entire value chain of an organization rests. Conspicuously, the customer-orientation approach triggers an organization to consistently redefine its vision, mission, and objectives and re-engineer its value chain so that the organization becomes ultimately productive. The fundamental metric for measuring the performance of a value chain is customer experience which is the outcome of all the activities and so it determines the applicability of going concern assumption on the entity as well as future marketability of the products and services. Since the capitalistic economy advocates a'laissez-faire' policy, it tends to stay uninterrupted while privatization occurs.......

Key words: E-governance, Customer, Relationship, Experience, Happiness, Abu Dhabi, UAE.

[1]. Botha, G., Kruger, P. and De Vries, M., 2020. ENHANCING CUSTOMER EXPERIENCE THROUGH BUSINESS PROCESS IMPROVEMENT: AN APPLICATION OF THE ENHANCED CUSTOMER EXPERIENCE FRAMEWORK (ECEF). The South African Journal of Industrial Engineering, 23(1).
[2]. Journal of Marketing and Consumer Research, 2020. Building A High Customer Experience Management Organization: Towards Customer-Centricity.
[3]. Kohtamäki, M., Vesalainen, J., Varamäki, E. and Vuorinen, T., 2020. The governance of partnerships and a strategic network. Management Decision, 44(8), pp.1031-1051.
[4]. Osborne, D. and Hutchinson, P., 2020. The price of government. New York: Basic Books.
[5]. Schedler, K. and Summermatter, L., 2021. Customer orientation in electronic government: Motives and effects. Government Information Quarterly, 24(2), pp.291-311.

Abstract: Marketers keep placing increased strategic importance on developing relationships with clients while capitalizing on customer attraction and loyalty programmes. Offering a high quality service is one observable way in which a bank can compare itself with its competitors and that creating strong customer-focused relationships enhanced market share growth. The study established that attracting and creating strong customer-focused relationships enhance market share of banks. However, relationship between customer loyalty and banks profitability was found to be neutral.

Keywords: Customer, attraction, loyalty, market, share

[1]. Alsaggaf, M.A. & Althonayan, A. (2018) 'An empirical investigation of customer intentions influenced by service quality using the mediation of emotional and cognitive responses', Journal of Enterprise Information Management, Vol. 31, No. 1, pp.194–223
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Abstract: Background: Given the challenges that COVID-19 pandemic presents for the worldwide economy, there is a number of specific lessons that can be learned from this crisis. The main objective of this article is to help professional accountants to resume their activities and improve their forward-looking strategy. More precisely, it is intended to identify the variables that contribute to the improvement of the professional accountants' activities mainly after the COVID -19 pandemic. Materials and Methods: Through non-directive interviews with the professional accountants, we could identify 23 variables which represent the future system that refers to events, trends and decisions that can be made. The methodology research is based on cognitive mapping, which makes it possible......

Key Word: COVID-19; Strategic foresight; Digital evolution; Social distancing; Professional accountants; Cognitive map.

[1]. Al-Awadhi, A.M., Alsaifi, K., Al-Awadhi, A. and Alhammadi, S. (2020). Death and contagious infectious diseases: impact of the COVID-19 virus on stock market returns. Journal of Behavioral and Experimental Finance 27: 2-5.
[2]. Ali, M., N. Alam, and S. A. R. Rizvi. (2020). Coronavirus COVID-19 An epidemic or pandemic for financial markets. Journal of Behavioral and Experimental Finance 27:100341.
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[4]. Amari, M. and Jarboui, A. (2015). The factors forming investor's failure: is financial literacy a matter? Viewing test by cognitive mapping technique. Cogent Economics and Finance 3 1:1–16.
[5]. Bloom, N., Liang, J., Roberts, J. and Ying, Z.J. (2015). Does working from home work? Evidence from a Chinese experiment. Quarterly Journal of Economics 130 1: 165-218

Abstract: The power of digital is growing, internet is all pervading, not only in the developed countries but also in the developing countries. Social platforms of various types are growing. The number of hours spent on social media by people is growing too, smartphone and internet connectivity is getting cheaper. Social is not just social but is now getting exploited by companies to reach customers for brand awareness, customer engagement, intention to share and ultimately purchase intention. The number of Internet users has reached 4.80 billion in the world and India has 825.30 million users. 57% people on the earth use social media and Indians are spending 2.25 hours on social media daily. Facebook ad spend has reached 2.26 billion in 2020 from 135 million US dollars in 2015. The digital advertising market is set to become the largest in all media.......

Keywords: Social Networks, Brands, Social Media Behavior, Purchase Intention, Social Media

[1]. Alhaddad Abdullah Awad. (2015, June). The Effect of Advertising Awareness on Brand Equity in Social Media. International Journal of e-Education e-Business e-Management and e-Learning, Volume 5, Number 2. doi: 10.17706/ijeeee.2015.5.2.73-84
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[3]. Bump Pamela. (2021, March 8). Do Consumers Actually Shop Directly on Social Media Platforms. https://blog.hubspot.com/marketing/do-consumers-shop-directly-on-social-media-platforms
[4]. Cheung, Fanny Sau-Lan, and Wing-Fai Leung (2016), Facebook Users' Habits in Getting Commercial Information: A Study on Hong Kong Students, Economics, Management, and Financial Markets 11(3): 56–71.
[5]. Churchill, G. A., & Peter, J. P. (1984). Research Design Effects on the Reliability of Rating Scales: A Meta-Analysis. Journal of Marketing Research, 21(4), 360–375. https://doi.org/10.2307/3151463

Abstract: Workaholic nurses had higher risks for impaired awakening, insufficient sleep, and workplace sleepinesswhich affects the well being.Workaholics work harder than their job prescriptions requirements and they put much more effort into their jobs than is expected by the people with whom or for whom they work, and indoing so they neglect their life outside their job. Typically, they work so hard out of an inner compulsion, need, or drive, and not because of external factors such as financial rewards, career perspectives, organisational culture, or poor marriage.This is contingent with the idea that workaholics are motivated by a strong inner drive rather than by external motivators (Spence & Robbins, 1992).Nevertheless, it appears that a weak positive relationship exists between workaholism, and job.......

Keywords: Burnout, Workaholics, Subjective well being, Financial rewards,exhaustion

[1]. Taris, T. W., Schaufeli, W. B., and Shimazu, A. (2010). "The push and pull of work: About the difference between workaholism and work engagement," in Work Engagement: A Handbook of Essential Theory and Research, eds A. B. Bakker and M. P. Leiter (Hove: Psychology Press), 39–53.
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Abstract: The planning and management of events for individuals, groups or corporations being a timeline of activities is often treated as a project, which should be rigorously timed and scheduled for desired outcomes in terms of cost and effect. However, the inability to work within this scheduled time frame irrespective of the probability of completing the event at a later time amounts to event failure. Sadly, the mastery of the detailed, planned and sequential aspects of event management is sometimes lacking thereby leading to too many slacks in the smooth operation of activities and by extension, the "failure" of the said event(s). Also, setting realistic and achievable time frames and planning the linking programs and activities to aid accomplishment of the target(s) are almost always elusive to events.....

Keywords: Network, Analysis, Critical Path, Events Management, Planning

[1]. Ravindran, A. R. (2009) Operations Research Applications (Ed), Boca Raton: CRC Press, Taylor and Francis Group, LCC.
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Abstract: Agriculture is the utmost significant sector of Bangladeshi economy, contributing 19.6% to the national GDP and contributing employment for 63% of the population. Faced with constant productivity and market pressures, the "new agriculture" needs new tools to improve its competitiveness and innovation power. One of these tools is the promotion of food security, packing and marketing. Though the productivity has improved in agricultural sector but due to poor post-harvest management and processing have hindered in self-sufficiency in food. It has been.....

Keywords: Agriculture, Food security, Packaging and Marketing

[1]. Author interviewed Dr Gazi M A Jalil, Professor, Department of Agricultural Economics, Sher-e-Bangla Agricultural University on 25 June 2012 at Dhaka.
[2]. Faruqee, Rashid, Bangladesh Agriculture in the 21st Century, the University Press Limited, Dhaka, 1998.
[3]. John Baffes, "The Economics of Food: How Feeding and Fueling the Planet Affects Food Prices," European Review of Agricultural Economics, Foundation for the European Review of Agricultural Economics, vol. 38(1), pages 157-160, March 2011.
[4]. Huka Happiness, Ruoja Cecilia and Alban Mchopa 2014. "Price Fluctuation of Agricultural Products and its Impact on Small Scale Farmers Development". European Journal of Business Management, Vol.6, No.36, 2014.
[5]. FAO, "Proceedings of The Regional Workshop on Forests for Poverty Reduction: Can Community Forestry Make Money?" Sim, H.C. (ed.); Appanah, S. (ed.); Lu, W.M. (ed.). RAP Publication-2004/04. Regional Office for Asia and the Pacific. Bangkok, Thailand, 2004

Abstract: This study aims to examine, described, and analyze the effect of liquidity and profitability on stock prices with capital structure as an intervening variable in the company of food and beverage, the effect of liquidity on stock prices as an intervening variable in the company of food and beverage, the effect of profitability on stock prices as an intervening variable in the company of food and beverage, the effect of liquidity on capital structure in the company of food and beverage, the effect of profitability on capital structure in the company of food and beverage and the effect of capital structure on stock prices in the company of food and beverage. To test the hypothesis and......

Keyword: Current ratio, liquidity, profitability, capital structure, stock prices

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