IOSR-JBM   Volume-24 ~ Issue-8 ~ Aug. 2022

Abstract: Marketing and Entrepreneurship has developed over the years and has been treated as separate domains by the academicians. However, now there is a lot of overlap between the two functions - so much so that entrepreneurial marketing is taking off as an independent subject of its own. This paper takes a look at the development of the subject in literature and then comes up with certain observations about the complementarity of both the fields in furthering the cause of business. The paper clearly shows how market orientation, innovation, and entrepreneurship are connected. It also highlights the differences between conventional marketing and entrepreneurial marketing.

Keywords: Entrepreneur, Marketing, Entrepreneurial Marketing, Innovation, Value Creation, Strategy

[1]. Maritx, Alex; Frederick, Howard; Valos, Michael; A discursive approach to entrepreneurial marketing: Integrating academic and practice theory; Small Enterprises Research (2009-10), Volume 17, Issue 1, pp. 74-86.
[2]. Gundry, Lisa K; Kickul, Jill R; Entrepreneurship Strategy: Changing patterns in New Venture Creation, Growth, and Reinvention; Sage Publications; 2007.
[3]. Zou, Shaoming; Xu, Hui; Shi, Linda Hui; Advances in International Marketing, Volume 25; Emerald Books, 2015.
[4]. Niazi, Amir; The Role of Entrepreneurship, Innovation, and Marketing Capability in Small and Medium-Sized Enterprises (SMEs); International Journal of Economic Perspectives; Volume 11, Issue 3, 1748-1759, 2017.
[5]. Shows, G. David; Albinsson, Pia A.; Stoddard, James E.; Entrepreneurship Marketing in North Carolina‟s Wine Industry; Atlantic Marketing Journal, Volume 6, Number 2, Summer 2017..

Abstract: Background: External environmental problems (such as: limited resources, conflict, without support) are often experienced and are often beyond the control of the individual. On the other hand, it is important for individuals to always be happy in every situation, so individuals need to develop internal sources of happiness such as through workplace spirituality.This study aimed to examine the effect of workplace spirituality (WPS) on job satisfaction (JS), and the role of WPS as mediator Perceived Organizational Support (POS) on JS relationship. Materials and Methods: The research was conducted through case studies by interviewing 118 social workers in formal and informal educational institutions in Indonesia. The Scale of JS, WPS and POS is measured based on a scale developed by previous research. This data were analyzed using a Moderated Regression Analysis (MRA)........

Key Words : Job Satisfaction, Workplace Spirituality, Perceived Organizational Support.

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Abstract: The study was conducted to determine factors affecting customer satisfaction using accomodation service at Da Huong Hotel. Using the technique of direct information collection using a prepared questionnaire, analyzing research samples, testing the scale with Cronbach's alpha reliability coefficient and EFA analysis method (Exploratory Factor Analysis) through SPSS version V20 software. Then, testing the model, determining the factors affecting customer satisfaction using accommodation service at Da Huong Company by qualitative analysis techniques According to the EFA analysis and regression analysis, all five criteria determining customer satisfaction with Da Huong Hotel's accommodation service, organized in descending order, were accepted: Assurance, Responsiveness, Tangibles, Empathy, and Reliability.......

Key Words : factors; customer satisfaction; hotel; service quality; accommodation service

[1]. Churchill, G.A. and Serprenant, C. (1982), An Investigation into the Determinants of Consumer Satisfaction. The Journal of Marketing Research, 19: 491-504.
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[3]. Fangfang Tao (2014). Customer Relationship Management based on Increasing Customer Satisfaction. International Journal of Business and Social Science, Vo. 5, no. 5, pp 256-263.
[4]. Fornell, C. (1992). A National Customer Satisfaction Barometer: The Swedish Experience. Journal of Marketing, 56, 6-21.
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Abstract: The study sought to investigate the influence of planned job Experiences practice on performance of Commercial State Corporations (CSCs) in Kenya. The target population was all 32CSCsin Kenya, which are supervised under different sectors. The total population of employees was 9600 of which 492 held managerial posts in the CSCs in Kenya. Cross-sectional descriptive survey design with qualitative and qualitative approaches was adopted for the study. A sample of thirteen (13) CSCs and 173 respondents who are in managerial positionswasobtained through purposive sampling. Data was collected using qualitative and quantitative tools. The data was statistically analyzed using descriptive, correlation and regression analysis. The study findings revealed........

Key Words: Planned Job Experiences, job rotation, job enlargement, job enrichment, Performance

[1]. Adomi, E. (2006). Job rotation in Nigerian University Libraries. Library Review, Vol. 55, (1), pp. 66-74.
[2]. Armstrong, M. (2014). Armstrong's Handbookof Human Resource Management Practice (13 ed.). UK: Ashford Colour Press Ltd.
[3]. Dessler, G. (2008). Human Resource Management (11 ed.). New York, USA: Pearson Prentice Hall.
[4]. Denhart, R., & Aristigueta M. (2009). Managing Human Behavior in Public and Nonprofit Organizations. USA: Sage, Inc.
[5]. Eckert & Rweyongoza. (2015). Leadership Development in Africa, A Focus on Strengths. USA: Centre for Creative Leadership.

Abstract: The study examined the effect of total quality management implementation on operational performance of selected pharmaceutical manufacturing industries in Anambra State. The specific objectives are to: examine the effect of customer focus on operational performance of pharmaceutical manufacturing industries in Anambra State; determine the effect of top management support on operational performance of pharmaceutical manufacturing industries in Anambra State; Ascertain the effect of continuous process improvement on operational performance of pharmaceutical manufacturing industries in Anambra State and Evaluate the effect of product design on operational.......

Key Words : Customer focus, Continuous process improvement, top management support, Product design and operational performance

[1]. Abdi, M. and Singh, A.P. (2021). Effect of total quality management practices on nonfinancial performance: an empirical analysis of automotive engineering industry in Ethiopia. The TQM Journal, vol. ahead of print, No. ahead-of-print. http://dio.org/10./1108/TQM03-2021-0069.
[2]. Addae-Korankye, A. (2013). Total quality management (TQM). A source of competitive advantage, a comparative study of manufacturing and service firms in Ghana. International Journal of Asian Social Sciences, 3(6): 1293-1305.
[3]. Ahmed, Y. M. A. (2020). The Impact of Total Quality Management Multidimensional on Non-Financial Organizational Performance: An Empirical Investigation of Saudi Commission for Tourism and National Heritage Hotels. International Journal of Business and Social Science Vol. 11.No. 3. March 2020 doi:10.30845/ijbss.v11n3p24
[4]. Akhtsr, S. (2014). Impact of total quality management on performance of service organizations in Pakistan. International Journal of Academic Research in Economics and Management Sciences, 3(6): 251-278.
[5]. Alamri, A.M., Alharthi, A.M., Alharthi, D.K., Alhabashi, W.S. and Hassan, S.H. (2014). Organization performance improvement using total quality management principles. International Journal of Computer Applications, 108(9): 29 – 33

Abstract: Background:Investment is an investment activity carried out by individuals or groups with the aim of making a profit. One of the investment fields that has recently continued to increase is capital market (stock) investment. Stocks are a letter of proof of ownership from someone who invests in a company. Before choosing a company that will be used as a place to invest, investors can analyze the company's financial statements. such as ROA (Return On Asset), EPS (Earning Per Share), as well as company value as measured by PBV (Price to Book Value). Analysis of stock prices focuses on the performance of the company that issued the shares and the economic analysis that.....

Key Words : ROA; EPS; PBV; Stock prices

[1]. Ariyani, L., Andini, R., & Santoso, E. B. (2018). Pengaruh EPS, CR, DER Dan PBV Terhadap Harga Saham Dengan Kebijakan Dividen Sebagai Variabel Intervening (Studi pada Perusahaan Manufaktur yang Terdaftar di BEI Tahun 2011-2015. Journal of Accounting, 4(4), 1–20.
[2]. Bulutoding, L., Parmitasari, R. D. A., & Dahlan, M. A. (2018). Pengaruh Return On Asset (ROA) Dan Debt To Equity Ratio (DER) Terhadap Harga Saham Dengan Kebijakan Dividen Sebagai Variabel Intervening (Studi Empiris Pada Perusahaan Yang Terdaftar Di Jakarta Islamic Index (JII) Periode 2010-2016). Jurnal Ilmiah Akuntansi Peradaban, IV(2), 1–14.
[3]. Erick, C. (2021). Pengaruh Return on Asset (ROA), Debt to Equity Ratio (DER), dan Earning per Share (EPS) terhadap Harga Saham Perusahaan Pertambangan (Sektor Industri Batubara) yang Terdaftar di Bursa Efek Indonesia (BEI) pada Tahun 2016-2018. Jurnal Manajemen Bisnis Dan Kewirausahaan, 5(1), 94. https://doi.org/10.24912/jmbk.v5i1.10836
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Abstract: On May 21, 2021, Walmart was placed under investigation because of tampering with the warranty date of its beer, which caused an unprecedented brand crisis. In addition, with the development of Chinese people's consumption level, people no longer only pursue low price for products, the diversification of products has become the major concern. This paper will focus on the global retail giant Walmart. Then, it will take the event of products sold by Walmart being tampered with their shelf life as the entry point to carefully analyze the possible problems existing in Walmart's current supply chain management and inventory management behind the event. Finally, this paper put forward some relevant suggestions.

Key Words : Inventory management，PDCA model，Walmart

[1]. Chen M. L. 2012, 'Research on Walmart's Global Strategic Procurement [D]', Lanzhou University.
[2]. Huang H. J. 2020, 'Walmart global sourcing center of purchasing management research [D]', Guangdong university of technology.
[3]. Nie X. Y. 2014, 'Risk management of Supplier selection in China for Walmart global Procurement [D]', Donghua University.
[4]. Wang S. M. 2019, 'Analysis of procurement cost management [J]', China Collective Economy, No.17, pp.132-134.
[5]. Zhao Y. 2018, 'Analysis of Walmart (China) "New Retail" Model based on financial perspective [D]', Hebei University.

Abstract: The national debt market is an important part of a country's securities market and an important juncture of the government's fiscal policy and monetary policy. China's national debt market has experienced a tortuous process from the initial appearance of "Zhaoxin Stock" during the Sino-Japanese War, to its formal start after the founding of New China, to maturity after the reform and opening up, and finally to the present splendor. Review of Chinese bond market characteristics in different historical stage of development, system combing its development context.......

Key Words : China's national debt market，development and history，brief analysis，problems

[1]. Pan Q. Q. & Huang D. 2019, 'New China's national debt in seventy: scale, market, and experience [J]', Journal of Zhejiang academy of social sciences, No.11, pp.143-147 + 160.
[2]. Tian J. Yi. & Fu X. Y. 2018, 'The cause analysis and effective prevention of debt risk countermeasures [J]', Journal of modern business, No.33, pp.90-91.
[3]. Jin L. & Yang Z. Y. 2003, Journal of Central University of Finance and Economics, No.01, pp. 29-31+52.
[4]. Lei J. 2014, 'Analysis on the Relationship between National Debt and Economic Growth [D]', Southwestern University of Finance and Economics.
[5]. Gu Q. W. 2016, 'Research on the risk of China's National debt [J]', New Economy, No.24, pp.64.
[6]. Liu W. 2011, 'Research on The Risk of China's National Debt [D]. Jinan University

Abstract: This study sought to identify the determinant of tax compliance in Ethiopia,specifically focusing on Micro and Small business enterprises operating in South west shoa zone. The researcher outlined a detailed literature review and identified the variables for this research to be tax rate, tax knowledge, tax compliance cost; attitude of MSE's and tax system. The research employed both descriptive and explanatory research design. A sample size of 325 were used from a population of 1726 micro and small business enterprises category "C" taxpayers in south west shoa zone. Data was collected using questionnaires and structured interview. The collected data was consequently analyzed using Statistical Package for Social Scientist software (SPSS V.22) and the findings of the research presented using tables, various chart types and graphs.......

Key Words : Government revenue, Micro and Small Enterprises, tax compliance, tax system

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[5]. Alm,J., & Vazquez T.(2003). Institutions, paradigms, and tax evasion in developing and transition countries.In public finance in Developing and transition countries; Cheltenham, UK and Northampton. Retrieved from http://scholarworks.gsu.edu/cgi/viewcontent.cgi?article=1041&context=econ_facpub accessed on August10, 2015