IOSR-JBM   Volume-25 ~ Issue-7 ~ July 2023

Abstract: Background: The work of Persson & Tabellini (2002), Political Economics: Explaining Economic Policy, incorporated the effect of voracity and the tragedies of the common (assumptions of the Common Pool Resources Theory (CPR)) into the studies of public finances. The adoption of these assumptions in budget allocation explains the reduction in the supply of public goods in modern economies. This is because when several groups are competing for limited budget resources, there is a tendency for each group to consume as much as possible (voracity effect), leading to the.....

Key Word: Bibliometrics; Common Pool Resources; Public Finances; paradigm

[1]. Bourdieu, P. (2003). Os Usos Sociais Da Ciência: Por Uma Sociologia Clínica Do Campo Específico. Tradução: Denice Barbara Catani. Editora: Unesp.
[2]. Bourdieu, Pierre. (1983); O Campo Científico. In: ORTIZ, Renato (Org.). Pierre Bourdieu: Sociologia. São Paulo: Ática, P. 122-155 (Col. Grandes Cientistas Sociais, Vol. 39).
[3]. Fachin, R., & Rodrigues, S. B. (1998). Nota Técnica: Teorizando Sobre Organizações–Vaidades Ou Pontos De Vista. Handbook De Estudos Organizacionais. São Paulo: Atlas.
[4]. Kuhn, T. S. (1962). The Structure Of Scientific Revolutions. The University Of Chicago Press, 2, 90.
[5]. Leydesdorff, L., & Vaughan, L. (2006). Co‐Occurrence Matrices And Their Applications In Information Science: Extending ACA To The Web Environment. Journal Of The American Society For Information Science And Technology, 57(12), 1616-1628.

Abstract: Relationship between enforcement and compliance can facilitate laws and regulations development in such a way that the target audience, over time, internalizes such efforts and understands them as legitimate. There are important gaps to understand in this relationship, such as structures and practices as resulting legitimacy bases in organizational and sociolegal environments. This study aims to demonstrate legitimacy emerging from tensions between enforcement and compliance mechanisms, from the organizational to the socio-legal level, based on the pesticide packaging reverse logistics (PPRL) case, in Brazil. Methodologically, an integrative model between mechanisms facilitating resulting......

Keywords: Legitimacy. Enforcement Compliance. Resulting Legitimacy. Legal environment. Pesticides..

[1]. Almeida, VE Organizational Liminality: A Theoretical Proposition. Doctoral Thesis. Positive University, 2017.
[2]. Aldrich, HE; Fiol, CM (1994). Fools Rush In? The Institutional Context Of Industry Creation. Academy Of Management Review , Vol. 19, No. 4, Pp. 645-670.
[3]. Ashforth, B.E; Gibbs, BW The Double-Edge Of Organizational Legitimation. Organization Science , V.1, N. 2., Pp. 177-94, 1990.
[4]. Berger, PL; Luckmann, T. ( 1996) The Social Construction Of Reality . 13. Ed. Petrópolis: Voices, [1967].
[5]. Bitektine A, Haack P (2015) The "Macro" And The "Micro" Of Legitimacy: Toward A Multilevel Theory Of The Legitimacy Process. Academy Of Management Review 40(1): 49–75.

Abstract: Consumer satisfaction remains a chest full of gold at the end of the rainbow, and models, as abstractions of reality, are used to shorten this journey, represented by the purchase decision process. This article proposes to contribute in this sense. Its author maintains that the individual can maximize his satisfaction in his purchase process. For this, he presented the Delineation as a theory that involves the perceptive process of the individual, allowing him to reach higher levels of satisfaction in his purchase process. The argument states that Delineation is a moderating construct between the........

Key Word: Delineation; Consumer Behavior; Consumer Process Making; Consumer Problem Solving; Marketing

[1]. Armstrong, G., Adam, S., Denize, S., Volkov, M., & Kotler, P. (2018). Principles Of Marketing (7th Ed.). Melbourne, Australia: Pearson Australia.
[2]. Ahrholdt, D. C., Gudergan, S. P., & Ringle, C. M. (2019). Enhancing Loyalty: When Improving Consumer Satisfaction And Delight Matters. Journal Of Business Research, 94(C), P. 18-27. Https://Doi.Org/10.1016/J.Jbusres.2018.08.040
[3]. Baddeley, A., Eysenck, M. W., & Anderson, M. C. (2020). Memory (3rd Ed.). London, UK: Routledge
[4]. Barber, S.J., Opitz, P.C., Martins, B. Et Al. Thinking About A Limited Future Enhances The Positivity Of Younger And Older Adults' Recall: Support For Socioemotional Selectivity Theory. Mem Cogn 44, 869-882 (2016). Https://Doi.Org/10.3758/S13421-016-0612-0.
[5]. Bear, M. F., Connors, B. W., & Paradiso, M. A. (2017). Neurociências: Desvendando O Sistema Nervoso. (4¬™ Ed.). Porto Alegre, RS: Artmed.

Abstract: The objective of this research was to identify the profile and difficulties faced by women entrepreneurs who work in the confectionery business in the municipality of Três Rios, Rio de Janeiro, Brazil. To this end, an exploratory research with a qualitative approach was applied with a sample composed of 15 female entrepreneurs in the confectionery business in the city. Data collection involved in-depth interviews with the entrepreneurs, and the data were analyzed using the discourse analysis technique. As a result, it was possible to verify that the women are between 23 and 43 years.....

Key Word: Female entrepreneurship; work; confectionery

[1]. Batista, E. C.; Matos, L. A. L.; Nascimento, A. B. A Entrevista Como Técnica De Investigação Na Pesquisa Qualitativa. Revista Interdisciplinar Científica Aplicada, 11(3), P. 23-38, 2017.
[2]. Boni, V.; Quaresma, S. J. Aprendendo A Entrevistar: Como Fazer Entrevistas Em Ciências Sociais. Revista Eletrônica Dos Pós-Graduandos Em Sociologia Política Da Ufsc, V. 2, N. 1, Jan./Jul., 2005.
[3]. Cisne, M.; Ferreira, V. Feminismo E Desigualdade: Uma Análise Materialista Das Relações De Opressão-Exploração Das Mulheres. Argumentum, 13(3), 7–20, 2021.
[4]. Godoy, A. S. Pesquisa Qualitativa: Tipos Fundamentais. Revista De Administração De Empresas, São Paulo, V. 35, N. 3, P. 20-29, 1995.
[5]. Gonçalves, E.; Pinto, J. P. Reflexões E Problemas Da "Transmissão" Intergeracional No Feminismo Brasileiro. Campinas: Cadernos Pagu, P. 25-46, 2011

Abstract: This study aims to determine the effect of Viral Marketing on Purchase Intention in Social Media Tiktok. The population in this study are all customers who have an interest in buying skincare skintific through Tiktok social media. The sample in this study amounted to 70 respondents. The sampling technique in this study used the convenience sampling method. Data collection was carried out through a questionnaire that was distributed online via the Google form. The analytical method used is multiple linear regression analysis. The results of the study show that viral marketing has a significant effect on purchase intention.

Keywords: Viral Marketing, Purchase Intention, Social Media, TikTok

[1]. Areeba Toor, M. H. And T. H. (2019). The Impact Of Social Network Marketing On Consumer Purchase Intention In Pakistan: Consumer Engagement As A Mediator. Management Science Letters, 9(7), 1093–1104. Https://Doi.Org/10.5267/J.Msl.2019.3.015
[2]. Belch G E, Belch M A (2004), Advertising And Promotion, 6th Edition
[3]. Cooper, Donald R. And Pemela S. Schindler. (2003). Business Research Methods, International Edition, Mcgraw-Hill Companies, Inc. New York.
[4]. Glennardo, Yoshua. (2018). Pengaruh Celebrity Endorser Slank Terhadap Minat Berdonasi Masyarakat Pada Organisasi Non-Profit Profauna. Jurnal ARSIMONIA, Vol.5, No.1, April 2018.
[5]. Haryanto, A. A. F., Komariah, K., & Danial, R. D. M. (2021). Social Media And Viral Marketing Analysis Of Purchase Decision Through Tiktok Applications. 9, 33–39.

Abstract: A responsabilidade social empresarial (RSE) vem ganhando espaço e força cada vez maior na sociedade. Mirvis e Googins (2006) afirmam que líderes de grandes corporações em todo o mundo estão tornando a responsabilidade social empresarial prioridade chave. Os processos de produção propiciaram um grande progresso para a humanidade, mas o mesmo tempo proporcionaram grandes impactos para o meio ambiente e a sociedade. Atualmente, esta questão repercute extraordinariamente nos meios de comunicação e na sociedade, por ocupar o cotidiano das organizações, ao transformar o modo como as organizações se relacionam com o ambiente em que estão inseridas.....

[1]. Ackerman, R. How Companies Respond To Social Demands. Harvard Business Review, V. 51, N.4. 1973.
[2]. Ashley, P. A. (Coord.) Ética E Responsabilidade Social Nos Negócios. 2. Ed. São Paulo: Saraiva, 2005. 340 P.
[3]. Ashley, Patrícia; Macedo-Soares, T. Diana. In: Enanpad, 26., 2001, Campinas. Anais ... Campinas: Enanpad, 2001.
[4]. Atkinson, P.; Hammersley, M. Etnography And Participant Observation. In:
[5]. Handbook Of Qualitative Research. Londres, Sage, 1994. P.248-261.

Abstract: Resumo: Introdução: A atividade agropecuária tem ganhado destaque no cenário nacional, movimentando a economia do país, considerando a Amazonia, fomenta-se a pesquisa no estado de Rondônia que possui uma grande quantidade de pecuaristas. Esta pesquisa verificou qual a rentabilidade proporcionada pelos bezerros e bezerras das raças Aberdeen-Angus e Nelore do nascimento até a desmama, no sistema semiextensivo, realizada em uma fazenda localizada na linha 75 no município de Parecis, o instrumento de coleta de dados foi o roteiro de entrevistas semiestruturado......

[1]. ABIEC – Associação Brasileira Das Indústrias Exportadoras De Carnes. (2021). Brazilian Beef. Perfil Da Pecuária No Brasil 2021. Https://Drive.Google.Com/File/D/1-BE8JXs-FQ9CW9FflEoqoryU77uvwXCS/View.
[2]. ACNB – Associação Dos Criadores De Nelore Do Brasil. (2006). A Raça. São Paulo/SP.
Http://Www.Nelore.Org.Br/Raca/Caracterizacao.
[3]. Alves, F. V; Brito, M. C. B; Juliano, R. S; Abreu, U. G. P; Souza, J. C; Santos, S. A. Fatores Que Influenciam No Desempenho De Bezerros Pantaneiros Criados Em Pastagem Nativa No Pantanal. Embrapa Gado De Corte, Campo Grande, MS.
[4]. Aragão, A. A. (2021). Contini, E. O Agro No Brasil E No Mundo: Uma Síntese Do Período De 2000 A 2020 (Embrapa E SIRE).
[5]. Aragão, J. L. De; Pfeifer, L. F. M ; Borrero, M. A. V. (2014) Ocupação Tardia E O Desenvolvimento Da Agropecuária No Estado De Rondônia: Uma História Da Bovinocultura No Desenvolvimento Regional. Revista Semina, Passo Fundo-RS, V.13. Disponível Em Https://Ainfo.Cnptia.Embrapa.Br/Digital/Bitstream/Item/120842/1/Artigo-Aragao-Revista-Semina-Dez.2014.Pdf. Acesso Em 02/03/2022

Abstract: The objective of this research is to map in a systematic and exploratory way the scientific articles that approach techniques for cluster analysis applied to electricity consumers. The mapping was done based on the literature published in major journals between the period 2015 to 2020. The methodology for this study was considering the preparation of a workflow established for the investigation, covering the mapping of candidate articles, the screening of studies, characterized by the selection of documents through indicators and inclusion and exclusion criteria, the quantitative.....

Keywords: Systematic Mapping; Cluster Analysis; Electricity Consumers. Bibliometric Analysis

[1]. Al-Jarrah, O. Y., Al-Hammadi, Y., Yoo, P. D., & Muhaidat, S. (2017). Multi-Layered Clustering For Power Consumption Profiling In Smart Grids. IEEE Access, 5, 18459–18468. Https://Doi.Org/10.1109/ACCESS.2017.2712258
[2]. Al-Wakeel, A., Wu, J., & Jenkins, N. (2017). K-Means Based Load Estimation Of Domestic Smart Meter Measurements. Applied Energy, 194, 333–342. Https://Doi.Org/10.1016/J.Apenergy.2016.06.046
[3]. Aria, M., & Cuccurullo, C. (2017). Bibliometrix: An R-Tool For Comprehensive Science Mapping Analysis. Journal Of Informetrics, 11(4), 959–975. Https://Doi.Org/10.1016/J.Joi.2017.08.007
[4]. Aria, M., Misuraca, M., & Spano, M. (2020). Mapping The Evolution Of Social Research And Data Science On 30 Years Of Social Indicators Research. Social Indicators Research, 149(3), 803–831. Https://Doi.Org/10.1007/S11205-020-02281-3
[5]. Asvatourian, V., Craig, T., Horgan, G. W., Kyle, J., & Macdiarmid, J. I. (2018). Relationship Between Pro-Environmental Attitudes And Behaviour And Dietary Intake Patterns. Sustainable Production And Consumption, 16, 216–226.
Https://Doi.Org/10.1016/J.Spc.2018.08.009