Abstract: This article aims to analyze the relationship between Corporate Social Responsibility (CSR) practices and the market valuation of companies. This is because, according to Stakeholder Theory, companies need to align their interests with the desires and expectations of all agents with whom they interact. With this, it is expected that the perspective of companies' actions will not be based solely on their shareholders, but rather on alignment and harmonization with what stakeholders expect, but there are doubts about how managers decide and prioritize about this alignment. Market.....
Keywords: Social Responsibility; Value generation; Market; ISE; Stakeholder Theory
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